http://searchenginewatch.com/ Latest News - Christian Arno en-us http://validator.w3.org/feed/docs/rss2.html Sat, 26 May 2012 02:00:05 GMT http://ukn.s3.amazonaws.com/public/images/rss-powered-by.png http://www.ultraknowledge.com/ http://searchenginewatch.com/article/2174005/CIVETS-New-Global-Marketing-Opportunities-in-Emerging-Economies Colombia, Indonesia, Vietnam, Egypt, Turkey and South Africa are regarded as the next wave of emerging economies. Marketing opportunities are there for the taking. Here are some reasons you might want to move now and gain an early advantage. Fri, 11 May 2012 07:00:00 GMT http://searchenginewatch.com/article/2174005/CIVETS-New-Global-Marketing-Opportunities-in-Emerging-Economies Christian Arno http://searchenginewatch.com/article/2167518/Worldwide-Social-Media-Usage-Trends-in-2012 With social networks playing an increasingly important part in many people's lives, more global businesses are taking advantage of the social media benefits – for advertising, promotions, PR, customer services, market research, recruitment and more. Fri, 13 Apr 2012 07:00:00 GMT http://searchenginewatch.com/article/2167518/Worldwide-Social-Media-Usage-Trends-in-2012 Christian Arno http://searchenginewatch.com/article/2159910/Top-SEO-Tips-on-Multilingual-Keywords With another language in the mix, making the most of your keywords can feel like climbing Everest. With these simple tips, you can maximize your website’s potential and soon see your rankings improve and the number of visitors increase. Fri, 16 Mar 2012 05:00:00 GMT http://searchenginewatch.com/article/2159910/Top-SEO-Tips-on-Multilingual-Keywords Christian Arno http://searchenginewatch.com/article/2153171/4-Localization-Tips-for-Savvy-Global-Businesses International websites are a serious game and require serious thought and attention. Here are some top tips on how to tackle the localization of your product's website and online presence, and land gracefully on a cushion of dollar bills. Fri, 17 Feb 2012 14:00:00 GMT http://searchenginewatch.com/article/2153171/4-Localization-Tips-for-Savvy-Global-Businesses Christian Arno http://searchenginewatch.com/article/2140051/Tools-to-Monitor-Online-Reputation-Across-Different-Languages The Internet has provided unprecedented opportunities and opened new markets for businesses, but misinformation and rumors can spread quickly, making reputation management extremely tricky – especially when you throw in a multilingual aspect. Fri, 20 Jan 2012 12:00:00 GMT http://searchenginewatch.com/article/2140051/Tools-to-Monitor-Online-Reputation-Across-Different-Languages Christian Arno http://searchenginewatch.com/article/2130613/The-Other-Googles-Succeeding-on-Foreign-Search-Engines No SEM or SEO campaign should overlook the importance of Google. However, in certain markets, local competitors rule the roost. Names such as Baidu in Chaina, Yahoo Japan, and Yandex in Russia all offer unique marketing opportunities and benefits. Wed, 07 Dec 2011 13:00:00 GMT http://searchenginewatch.com/article/2130613/The-Other-Googles-Succeeding-on-Foreign-Search-Engines Christian Arno http://searchenginewatch.com/article/2124176/Using-Text-Rich-Anchor-Links-as-Part-of-Your-Foreign-Language-Marketing-Strategy Text-rich anchor links will soon become a vital part of your foreign language marketing strategy, meaning you have more time to reap the rewards of grabbing the top search engine spot. Learn how to use text-rich anchor links to their full advantage. Thu, 10 Nov 2011 13:30:00 GMT http://searchenginewatch.com/article/2124176/Using-Text-Rich-Anchor-Links-as-Part-of-Your-Foreign-Language-Marketing-Strategy Christian Arno http://searchenginewatch.com/article/2116452/4-Companies-Winning-in-the-Foreign-Language-Internet The question for ecommerce businesses right now isn’t “can I afford to invest in foreign language websites?” Rather, it’s “can I afford not to?!” Here are four companies that have embraced foreign markets with translated and optimized websites Wed, 12 Oct 2011 11:00:00 GMT http://searchenginewatch.com/article/2116452/4-Companies-Winning-in-the-Foreign-Language-Internet Christian Arno http://searchenginewatch.com/article/2108990/Gaining-Top-Keyword-Prominence-Dominance-in-Foreign-Languages Building links to foreign language websites can help you climb the SERPS far more quickly than link building for English websites. Here are some tips on how to beat the competition with top keyword anchor text links in languages other than English. Wed, 14 Sep 2011 11:30:00 GMT http://searchenginewatch.com/article/2108990/Gaining-Top-Keyword-Prominence-Dominance-in-Foreign-Languages Christian Arno http://searchenginewatch.com/article/2101607/Getting-Ready-for-Global-Business-The-Benefits-of-the-Foreign-Language-Internet Despite the massive growths in foreign languages online, there is still relatively far less content in languages other than English – and that means dramatically less competition, better ROI, and faster results and for search marketing campaigns. Wed, 17 Aug 2011 11:00:00 GMT http://searchenginewatch.com/article/2101607/Getting-Ready-for-Global-Business-The-Benefits-of-the-Foreign-Language-Internet Christian Arno http://searchenginewatch.com/article/2095228/What-Goodies-Does-Google-Hold-for-International-Search-Marketers One key benefit of Google+ for international search engine marketers is that it supports 42 different languages, from Arabic to Vietnamese. Here’s an early look at how Circles, Sparks, and the +1 button might be useful if Google+ truly goes global. Wed, 20 Jul 2011 11:00:00 GMT http://searchenginewatch.com/article/2095228/What-Goodies-Does-Google-Hold-for-International-Search-Marketers Christian Arno http://searchenginewatch.com/article/2080662/SEO-Your-Website-For-Foreign-Languages-in-Your-Domestic-Market With less competition, there’s a huge SEO opportunity within domestic markets to target native speakers of foreign languages. Here are some tricks of the trade and which companies are doing it right. Wed, 22 Jun 2011 10:00:00 GMT http://searchenginewatch.com/article/2080662/SEO-Your-Website-For-Foreign-Languages-in-Your-Domestic-Market Christian Arno http://searchenginewatch.com/article/2073603/5-Strategies-for-Managing-Twitter-Across-Multiple-Languages If your brand is to be truly global and effectively use Twitter, then you need to be tweeting across multiple languages. As yet, it seems many brands haven’t taken that step. Now is a crucial time for corporate tweeters to understand that go... Wed, 25 May 2011 09:00:00 GMT http://searchenginewatch.com/article/2073603/5-Strategies-for-Managing-Twitter-Across-Multiple-Languages Christian Arno http://searchenginewatch.com/article/2065958/Mobile-Search-Marketing-for-BRIC-Country-by-Country An overview of how you can take advantage of the mobile markets in Brazil, Russia, India, and China. Wed, 27 Apr 2011 11:01:00 GMT http://searchenginewatch.com/article/2065958/Mobile-Search-Marketing-for-BRIC-Country-by-Country Christian Arno http://searchenginewatch.com/article/2048520/Mobile-Search-in-BRIC-Tips-and-Tricks Word is spreading about the rapid rise of the mobile Internet across the world, and nowhere more so than in the BRIC countries (the emerging markets of Brazil, Russia, India and China). Wed, 30 Mar 2011 11:01:00 GMT http://searchenginewatch.com/article/2048520/Mobile-Search-in-BRIC-Tips-and-Tricks Christian Arno http://searchenginewatch.com/article/2048520/Mobile-Search-in-BRIC-Tips-and-Tricks Word is spreading about the rapid rise of the mobile Internet across the world, and nowhere more so than in the BRIC countries (the emerging markets of Brazil, Russia, India and China). Wed, 30 Mar 2011 11:01:00 GMT http://searchenginewatch.com/article/2048520/Mobile-Search-in-BRIC-Tips-and-Tricks Christian Arno http://searchenginewatch.com/article/2067423/5-Money-Saving-Strategies-for-Localized-Websites How microsites, subdomains, duplication, post-edited machine translation, and competing in foreign markets will increase your ROI and save you more money. Wed, 02 Mar 2011 14:01:00 GMT http://searchenginewatch.com/article/2067423/5-Money-Saving-Strategies-for-Localized-Websites Christian Arno http://searchenginewatch.com/article/2065451/Localizing-Your-Website-How-to-Simplify-a-Huge-Project Reduce the mammoth task of localizing every page on your site by using these simple strategies. Wed, 02 Feb 2011 14:01:00 GMT http://searchenginewatch.com/article/2065451/Localizing-Your-Website-How-to-Simplify-a-Huge-Project Christian Arno http://searchenginewatch.com/article/2064597/International-Social-Media-Marketing-Addressing-Cultural-Quirks Statistics and anecdotal evidence of how the BRIC countries (Brazil, Russia, India, and China) use social media. Wed, 15 Dec 2010 13:01:00 GMT http://searchenginewatch.com/article/2064597/International-Social-Media-Marketing-Addressing-Cultural-Quirks Christian Arno http://searchenginewatch.com/article/2067898/Website-Localization-The-Time-is-Now Although the English-language web has reached a saturation point, the foreign language Internet still offers rich-pickings, and presents a rather lucrative opportunity for businesses. Wed, 17 Nov 2010 05:01:00 GMT http://searchenginewatch.com/article/2067898/Website-Localization-The-Time-is-Now Christian Arno