http://searchenginewatch.com/ Latest News - Jeremy Hull en-us http://validator.w3.org/feed/docs/rss2.html Sat, 26 May 2012 01:31:48 GMT http://ukn.s3.amazonaws.com/public/images/rss-powered-by.png http://www.ultraknowledge.com/ http://searchenginewatch.com/article/2099623/Back-to-School-Now-Thats-What-I-Call-a-PPC-Strategy Back to school shopping represents the second biggest consumer spending event outside of the holidays. Take advantage of these tips to help you get the most out of your digital advertising campaigns during this competitive but lucrative season. Fri, 05 Aug 2011 11:00:00 GMT http://searchenginewatch.com/article/2099623/Back-to-School-Now-Thats-What-I-Call-a-PPC-Strategy Jeremy Hull http://searchenginewatch.com/article/2065146/Geotargeting-A-Great-Local-Search-Option Breaking out separate geotargeted campaigns is a great tactic that will quickly improve the performance of any national Google AdWords account. Here are four steps to help you get started. Fri, 15 Apr 2011 11:01:00 GMT http://searchenginewatch.com/article/2065146/Geotargeting-A-Great-Local-Search-Option Jeremy Hull http://searchenginewatch.com/article/2063952/Rekindle-the-Romance-With-Your-PPC-Campaigns Like relationships, paid search campaigns are complex, dynamic, unpredictable, full of ups and downs, and require a lot of work. Show your PPC campaigns a little extra love starting this Valentine's Day by following these tips. Mon, 14 Feb 2011 06:01:00 GMT http://searchenginewatch.com/article/2063952/Rekindle-the-Romance-With-Your-PPC-Campaigns Jeremy Hull http://searchenginewatch.com/article/2048549/3-adCenter-Optimization-Tips It has finally happened. At least a portion of your Yahoo paid search traffic is now running through Microsoft's adCenter platform. Here's how to get the most out of it for the upcoming holiday season and beyond. Tue, 12 Oct 2010 06:01:00 GMT http://searchenginewatch.com/article/2048549/3-adCenter-Optimization-Tips Jeremy Hull http://searchenginewatch.com/article/2066371/Goodbye-Yahoo-4-Things-Ill-Miss-About-Panama A wish list of Yahoo Panama features Google and/or Microsoft should integrate into their paid search platforms to make life easier for search advertisers. Wed, 15 Sep 2010 04:01:00 GMT http://searchenginewatch.com/article/2066371/Goodbye-Yahoo-4-Things-Ill-Miss-About-Panama Jeremy Hull http://searchenginewatch.com/article/2065237/Whats-the-Value-of-a-Paid-Search-Impression Tie conversion metrics to paid search impressions with this incredibly useful tool for determining the true value of your paid search campaigns. Mon, 23 Aug 2010 04:01:00 GMT http://searchenginewatch.com/article/2065237/Whats-the-Value-of-a-Paid-Search-Impression Jeremy Hull http://searchenginewatch.com/article/2048648/Paid-Search-Keyword-Building-the-Smart-Way This six-step process for building a keyword list will help you craft effective ad groups and landing pages for PPC success. Tue, 20 Jul 2010 05:01:00 GMT http://searchenginewatch.com/article/2048648/Paid-Search-Keyword-Building-the-Smart-Way Jeremy Hull http://searchenginewatch.com/article/2048448/Paid-Search-Management-Campaign-Organization-Part-3 An in-depth look at two special considerations that will help you get the most out of your Microsoft adCenter account campaigns. Tue, 22 Jun 2010 05:01:00 GMT http://searchenginewatch.com/article/2048448/Paid-Search-Management-Campaign-Organization-Part-3 Jeremy Hull http://searchenginewatch.com/article/2067995/Paid-Search-Management-Campaign-Organization-Part-2 Google AdWords offers a multitude of targeting options that savvy advertisers should take full advantage of, including network targeting, device targeting, and geo-targeting. Tue, 25 May 2010 05:01:00 GMT http://searchenginewatch.com/article/2067995/Paid-Search-Management-Campaign-Organization-Part-2 Jeremy Hull http://searchenginewatch.com/article/2065551/Paid-Search-Management-Campaign-Organization-Part-1 Budgeting is one of the most important factors in your paid search campaigns. Here's how to drive maximum results. Part one of two. Tue, 27 Apr 2010 05:01:00 GMT http://searchenginewatch.com/article/2065551/Paid-Search-Management-Campaign-Organization-Part-1 Jeremy Hull http://searchenginewatch.com/article/2048968/The-4-Keys-to-Writing-a-Paid-Search-Masterpiece How to draft effective paid search ad copy in 70 characters or less. Tue, 30 Mar 2010 04:01:00 GMT http://searchenginewatch.com/article/2048968/The-4-Keys-to-Writing-a-Paid-Search-Masterpiece Jeremy Hull