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		<title>Search Engine Watch &#45; Author: Andy Atkins&#45;Kruger</title>
		<link>http://searchenginewatch.com/</link>
		<description>Latest News &#45; Andy Atkins&#45;Kruger</description>
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		<pubDate>Sat, 26 May 2012 01:31:18 GMT</pubDate>
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			<title>UltraKnowledge - http://www.ultraknowledge.com/</title>
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					<item>
				<title>Should Google Escape the Death Spiral in China by &#39;Losing Face&#39;?</title>
				<link>http://searchenginewatch.com/article/2069225/Should-Google-Escape-the-Death-Spiral-in-China-by-Losing-Face</link>
				<description>Weighing which of four paths Google should take when it comes to China: promote within China but remain in Hong Kong; do something completely different; re&#45;enter China; or do nothing.</description>
				<pubDate>Wed, 04 May 2011 11:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2069225/Should-Google-Escape-the-Death-Spiral-in-China-by-Losing-Face</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>How to Test International Search Marketing Opportunities at Low Cost</title>
				<link>http://searchenginewatch.com/article/2048802/How-to-Test-International-Search-Marketing-Opportunities-at-Low-Cost</link>
				<description>Tips for businesses with limited resources on overcoming marketing challenges when taking expanding to new territories.</description>
				<pubDate>Wed, 06 Apr 2011 10:30:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2048802/How-to-Test-International-Search-Marketing-Opportunities-at-Low-Cost</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>The Global Google Battle for Vertical Search</title>
				<link>http://searchenginewatch.com/article/2066457/The-Global-Google-Battle-for-Vertical-Search</link>
				<description>With no real global search competitors, Google continues its expansion into new verticals. To survive, vertical search engines developers must do something different, do something useful, do it offline as well as online, and do it first!</description>
				<pubDate>Fri, 11 Mar 2011 12:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2066457/The-Global-Google-Battle-for-Vertical-Search</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>Global Search Marketing Numbers Are Shocking, Wake up America!</title>
				<link>http://searchenginewatch.com/article/2065234/Global-Search-Marketing-Numbers-Are-Shocking-Wake-up-America</link>
				<description>These statistics are a wake&#45;up call for anyone who doesn&#39;t realize the sheer scale of the growth in the global internet.</description>
				<pubDate>Wed, 09 Feb 2011 15:17:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2065234/Global-Search-Marketing-Numbers-Are-Shocking-Wake-up-America</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>15 Ways To Avoid Wasting Money In International Rollouts</title>
				<link>http://searchenginewatch.com/article/2064149/15-Ways-To-Avoid-Wasting-Money-In-International-Rollouts</link>
				<description>Looking to expand your business overseas? Make your life easier and save money with these top tips.</description>
				<pubDate>Wed, 12 Jan 2011 11:30:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2064149/15-Ways-To-Avoid-Wasting-Money-In-International-Rollouts</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>The Google Killer No One Dares Discuss [Best of SEW 2010 #5&#8221;</title>
				<link>http://searchenginewatch.com/article/2065330/The-Google-Killer-No-One-Dares-Discuss-Best-of-SEW-2010-5</link>
				<description>The global Google killer will come from the organization which best connects human knowledge together via mobile phones.</description>
				<pubDate>Mon, 27 Dec 2010 05:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2065330/The-Google-Killer-No-One-Dares-Discuss-Best-of-SEW-2010-5</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>Time for Google to Extend Geographic Targeting in Webmaster Central?</title>
				<link>http://searchenginewatch.com/article/2066434/Time-for-Google-to-Extend-Geographic-Targeting-in-Webmaster-Central</link>
				<description>Here&#39;s what Google should do to make Webmaster Central geo&#45;targeting more useful for non&#45;U.S.&#45;based marketers.</description>
				<pubDate>Wed, 01 Dec 2010 07:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2066434/Time-for-Google-to-Extend-Geographic-Targeting-in-Webmaster-Central</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>Google Places Presents Major Challenges for International SEO, Too!</title>
				<link>http://searchenginewatch.com/article/2065897/Google-Places-Presents-Major-Challenges-for-International-SEO-Too</link>
				<description>As Google Places rolls out across the world and puts the focus on local, here are some challenges you may face in your international search efforts.</description>
				<pubDate>Wed, 03 Nov 2010 05:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2065897/Google-Places-Presents-Major-Challenges-for-International-SEO-Too</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>Key Steps to Launching a Global Website</title>
				<link>http://searchenginewatch.com/article/2064932/Key-Steps-to-Launching-a-Global-Website</link>
				<description>Content delivery and development, keyword research, and localization &#45;&#45; here&#39;s a sampler of SES Chicago, where you&#39;ll learn best practices for overcoming these obstacles when rolling out an international website.</description>
				<pubDate>Wed, 06 Oct 2010 10:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2064932/Key-Steps-to-Launching-a-Global-Website</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>Improving Your International SEO Skills</title>
				<link>http://searchenginewatch.com/article/2066456/Improving-Your-International-SEO-Skills</link>
				<description>If you&#39;re looking to take your search engine optimization to a global level, you&#39;ll need the right skill set. Some tips on how to gain international search experience, where to seek training, and dealing with other languages.</description>
				<pubDate>Wed, 11 Aug 2010 05:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2066456/Improving-Your-International-SEO-Skills</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>31 Top Cultural Factors to Consider for International Search</title>
				<link>http://searchenginewatch.com/article/2067642/31-Top-Cultural-Factors-to-Consider-for-International-Search</link>
				<description>These significant elements will help you evaluate your international search marketing planning and research.</description>
				<pubDate>Wed, 14 Jul 2010 05:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2067642/31-Top-Cultural-Factors-to-Consider-for-International-Search</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>The 10 Fundamental Laws of International Search Marketing</title>
				<link>http://searchenginewatch.com/article/2066532/The-10-Fundamental-Laws-of-International-Search-Marketing</link>
				<description>A primer on 10 critical factors in global search marketing &#45;&#45; from content, to keyword translation, to customer behavior, and much more.</description>
				<pubDate>Wed, 19 May 2010 14:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2066532/The-10-Fundamental-Laws-of-International-Search-Marketing</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>Using Alibaba.com for B2B Leads</title>
				<link>http://searchenginewatch.com/article/2064878/Using-Alibaba.com-for-B2B-Leads</link>
				<description>While Alibaba is described as an &quot;Asian eBay&quot; and credited with causing eBay to shut down its Chinese operation in 2006, it&#39;s much more than that. And its global domination plan is being rolled out at astonishing speed.</description>
				<pubDate>Wed, 30 Dec 2009 05:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2064878/Using-Alibaba.com-for-B2B-Leads</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>Using Search Engines for Export Research</title>
				<link>http://searchenginewatch.com/article/2066028/Using-Search-Engines-for-Export-Research</link>
				<description>How search marketing can help build overseas trade for new exports.</description>
				<pubDate>Wed, 16 Dec 2009 05:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2066028/Using-Search-Engines-for-Export-Research</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>How Language Affects the Long Tail</title>
				<link>http://searchenginewatch.com/article/2065661/How-Language-Affects-the-Long-Tail</link>
				<description>Every language is different and presents its own challenges. You must be linguistically thorough with your keywords to be successful.</description>
				<pubDate>Wed, 02 Dec 2009 05:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2065661/How-Language-Affects-the-Long-Tail</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>The Worldwide Web Just Went Global</title>
				<link>http://searchenginewatch.com/article/2065353/The-Worldwide-Web-Just-Went-Global</link>
				<description>All countries soon will be able to apply for Internet extensions reflecting their name and using their own characters. It will be interesting to see what impact this has on search engines, domains, and trademark specialists.</description>
				<pubDate>Wed, 04 Nov 2009 03:00:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2065353/The-Worldwide-Web-Just-Went-Global</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>The International Search Recession is Over...</title>
				<link>http://searchenginewatch.com/article/2066830/The-International-Search-Recession-is-Over</link>
				<description>International search outgains U.S. and U.K. during the three&#45;month period ended Sept. 30, 2009.</description>
				<pubDate>Wed, 21 Oct 2009 02:00:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2066830/The-International-Search-Recession-is-Over</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>How to Choose an International Search Agency</title>
				<link>http://searchenginewatch.com/article/2065450/How-to-Choose-an-International-Search-Agency</link>
				<description>After defining your international search objectives, ask potential vendors these important questions.</description>
				<pubDate>Wed, 07 Oct 2009 02:00:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2065450/How-to-Choose-an-International-Search-Agency</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>Do Accents Really Matter in International SEO?</title>
				<link>http://searchenginewatch.com/article/2067834/Do-Accents-Really-Matter-in-International-SEO</link>
				<description>Do search engines these days compensate for accented characters automatically? Some argue that all you need to do is directly place the character in HTML and Google will do the work for you. So what&#39;s the story?</description>
				<pubDate>Wed, 23 Sep 2009 12:05:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2067834/Do-Accents-Really-Matter-in-International-SEO</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
			<item>
				<title>Why is Russia&#39;s Yandex the Fastest Growing Search Engine?</title>
				<link>http://searchenginewatch.com/article/2048486/Why-is-Russias-Yandex-the-Fastest-Growing-Search-Engine</link>
				<description>Search activity at Yandex grew by 94 percent this year, topping Google&#39;s 58 percent and Microsoft&#39;s 41 percent growth. Is it economics? Or is it something to do with search technology?</description>
				<pubDate>Wed, 09 Sep 2009 05:00:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2048486/Why-is-Russias-Yandex-the-Fastest-Growing-Search-Engine</guid>
				<dc:creator>Andy Atkins&#45;Kruger</dc:creator>			</item>
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