http://searchenginewatch.com/ Latest News - Laura Thieme en-us http://validator.w3.org/feed/docs/rss2.html Sat, 26 May 2012 01:27:54 GMT http://ukn.s3.amazonaws.com/public/images/rss-powered-by.png http://www.ultraknowledge.com/ http://searchenginewatch.com/article/2066025/Managing-Search-Marketing-Campaigns While search engine paid placement campaigns can be immensely profitable, effective bid management can be time-consuming and can quickly become a drawn out game of chess, or tug of war, depending on your rules of engagement. Mon, 19 Apr 2004 23:00:00 GMT http://searchenginewatch.com/article/2066025/Managing-Search-Marketing-Campaigns Laura Thieme http://searchenginewatch.com/article/2049022/Stung-by-Unethical-Search-Engine-Optimization-A-True-Story Even knowledgeable, ethical professionals can get swindled by unsavory search engine optimization techniques. Here's how one firm discovered -- and fixed -- the damage inflicted on an unwary online retailer. Tue, 18 Mar 2003 00:00:00 GMT http://searchenginewatch.com/article/2049022/Stung-by-Unethical-Search-Engine-Optimization-A-True-Story Laura Thieme http://searchenginewatch.com/article/2063897/Stung-by-Unethical-Search-Engine-Optimization-A-True-Story Even knowledgeable, ethical professionals can get swindled by unsavory search engine optimization techniques. Here's how one firm discovered -- and fixed -- the damage inflicted on an unwary online retailer. Tue, 18 Mar 2003 00:00:00 GMT http://searchenginewatch.com/article/2063897/Stung-by-Unethical-Search-Engine-Optimization-A-True-Story Laura Thieme http://searchenginewatch.com/article/2049148/Tracking-and-Measuring-Search-Engine-Marketing-Success It's not enough to simply optimize your web site and hope for high traffic. You need to use tools techniques to assure success, according to a panel of search engine marketing experts. Mon, 17 Jun 2002 23:00:00 GMT http://searchenginewatch.com/article/2049148/Tracking-and-Measuring-Search-Engine-Marketing-Success Laura Thieme http://searchenginewatch.com/article/2067256/Optimizing-Keywords-for-Search-Engines Effective optimization for search engines requires more than just fiddling with web pages -- you need to carefully select and focus your efforts on specific keywords for maximum success. Mon, 10 Jun 2002 23:00:00 GMT http://searchenginewatch.com/article/2067256/Optimizing-Keywords-for-Search-Engines Laura Thieme