ClickZ News - UK & Europe
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Execs & Accounts UK & EU: Adconion, Tribal Fusion, i-level
AdConion branches out to Eastern Europe; Tribal names Brown EU GM; i-level creates emerging platforms role. Nov 23, 2009
Execs & Accounts UK & EU: Yahoo, R/GA, Rubicon
Google loses mobile search account to Yahoo; R/GA adds Longden for analytics role; Rubicon snags sales execs from MySpace and FIM. Nov 9, 2009
EU Proposal Could Cripple Common Web Ad Practices
A proposed revision to EU privacy law could have a crippling effect on the online advertising industry. Nov 6, 2009
AOL, Yahoo, Microsoft Sales Get Good Grades in U.K.
A new report on media buyers' perception of media firms also gave Specific Media highest marks for overall experience. Nov 4, 2009
Yahoo Gets Brand Boost from Sony Ericsson Flash Mob Campaign
Sony Ericsson took over the Yahoo U.K. homepage today, in an attempt to create "the world's first online flash mob," but Yahoo may have gained a brand boost as a result. Oct 29, 2009
U.S. Consumers on U.K. Sites Are Untapped Market for Advertisers
Wealthy U.S. business users are flocking to U.K. news sites, representing a relatively untapped market for advertisers. Oct 21, 2009
In YouTube Deal, Channel 4 to Sell Ads in Its Own and Third Party Content
The deal opens up premium online video inventory which Channel 4 sales teams will package and sell direct to agencies and advertisers, sharing a portion of that revenue with YouTube. Oct 15, 2009
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