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The latest stories about search marketing industry changes and commentary drawn from blogs, social networks and forums.
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You have an idea and want to bring it to market; fast! Crowdfunding is a proven way to raise capital and go-to-market at the same time. But, don’t launch a crowdfunding campaign without a clear strategy and agile plan including three key components.
Brothers, Bryan and Jeffrey Eisenberg have published a mini-ebook for marketers looking to boost holiday sales. The ebook lists more than 21 tactics to that could help you sell more this month in the retail revenue race before the holiday season.
Google's search market share in UK is much bigger than USA. However, new data from web tracking firm Experian Hitwise found that Google's share of search queries in October 2012 dropped by one percent for a second consecutive month.
Voters can check out election results, polling station locations, and even social sentiment analysis offered by the major U.S. search engines today. Plus, YouTube has urged voters to document their vote and submit to the video-sharing site.
What happened on SEW weekly last week? Special guests from AOL and Covario shared tips and tricks for more effective in-house SEO; show hosts discussed the leak of 1.1 million Facebook user IDs and Google’s updated AdWords policies.
Google has been successfully sued for defamation in Australia by a man who found his image associated with gangsters in search results. The man won the defamation lawsuit after showing Google's search results linked him to an underworld figure.
The SEW Weekly search and social marketing radio show kicks off Thursday, November 1st at 1pm EST on WebmasterRadio.fm. Tune in for search news and an in-house SEO panel with special guests Simon Heseltine from AOL and Covario’s Dave Rohrer.
Today at Pubcon, Brett Tabke and Jim Boykin announced that legendary web forum Webmaster World is changing hands. Tabke plans to focus more on his PubCon conference series, while Boykin will build out his Ninja Dojo community.
Search marketing professional organization SEMPO has written the U.S. Federal Trade Commission in support of a review and revision of their 2002 guidelines for search engine disclosure of paid advertisements in search results.
Media magnate Rupert Murdoch has reportedly backed down from blocking Google and says that he will let tje search engine index his newspapers. In the past, Murdoch has gone so far as to call Google "a parasite" that "steals" his content.
Government time and money could be better used supporting the type of innovation at companies like Google – as opposed to pandering to the sour grapes of a few envious competitors who just happen to be reporting fabulous success stories themselves.
Microsoft has added a 'Privacy Protection' page to its Bing website, where it reminds anyone who will listen that earlier this year Google was fined $22.5 million by the FTC. Google was tracking Safari users through what it called a mistake.
The U.S. Federal Trade Commission is aiming to resolve its antitrust investigation into Google's search practices by the end of the year. FTC Chairman Jon Leibowitz says that the organization is working to have an outcome as soon as possible.
The 400 richest people in America are worth a combined $1.7 trillion, according to the 2012 installment of the Forbes 400 list. Find out which search and social bigwigs counted the most billions this year. Hint: it wasn’t Mark Zuckerberg.
Google continues to dominate in search engine market share, though Bing continues to make small gains. The vast majority of organic searches (66.4 percent) from work and home are still powered by Google, while Bing powers 25.3 percent.
While the Bing It On challenge allows users to vote for their preferred set of results based purely on merit, this challenge doesn't fully paint the picture of Bing's growing strengths in the search realm, or the potential danger it poses to Google.
Mobile, local and Google's algorithm changes concern search marketers most, according to the State of Search Marketing 2012 Report. Find out how companies and agencies differ in the ways they measure SEO success and calculate ROI.
The search engine marketing industry continues to grow across North America and will reach an estimated industry value of $23 billion by the end of this year, according to the eighth State of Search Marketing Report from SEMPO and Econsultancy.
U.S. citizens who fell for a work from home scam that capitalized on the Google name are being refunded by the U.S. Federal Trade Commission (FTC). The FTC said that it is sending out over 90,000 refund checks worth around $2.3 million to consumers.
Germany’s Bettina Wulff is taking Google to court over suggestions she is a prostitute in Google autocomplete results. Google can remove piracy autocomplete suggestions; should victims of defamation have the same protection?
