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Articles on Industry

The latest stories about search marketing industry changes and commentary drawn from blogs, social networks and forums.

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  1. Google Takes 67% Search Engine Market Share

    Google and Bing again saw gains in search engine market share in November, while Yahoo continues to fall in the rankings, comScore reported. An increase of 0.1 percent takes Google one step closer to owning 70 percent of the organic search market.

  2. SEW Weekly: LinkedIn Shares B2B Social Ads Tips

    Gary Fearnall, Global Marketing Director at LinkedIn, shares tips and best practices for marketers using Company Pages or LinkedIn Ads. Plus, news headlines include Google, Bing, Twitter and more; find out what’s coming up on SEW Weekly.

  3. Major Search Engines and Directories

    When you think search, no doubt you think Google. But there are other popular major search engines (e.g., Bing, Yahoo, Yandex, and Baidu) that you can turn when searching for information, images, maps, videos, products, or something local.

  4. How to Land an Internship in Search

    An internship is a great way to open the door to a rewarding career, but the competition is often fierce - especially in the current economic climate. Here are six tips on landing the internship that might be the first step to a career.

  5. Is Google Trust Being Scroogled?

    Microsoft this week, during the holiday season, increased the public pressure on Google with its “Scroogled” campaign. The campaign publicly points out, correctly, that Google Shopping results are entirely paid inclusion products here in the U.S.

  6. Google CEO Larry Page Meets with FTC

    Google CEO Larry Page met with U.S. Federal Trade Commission officials, while Google's Executive Chairman Eric Schmidt was seen with head of the firm's Washington, DC office and former Republican Congresswoman Susan Molinari.

  7. Press Release Fuels Google Acquisition Hoax

    A press release posted to PRWeb announced Google's acquisition of a wireless Internet provider for $400 million. One giant problem: it was a hoax. The story was reported on by the Associated Press and numerous technology publications.

  8. SES Chicago 2012 Coverage #SESChi

    Marketing professionals, brand advertisers, agencies, and business leaders converged in the Windy City last week for SES Chicago 2012, and were treated to a feast of cutting edge knowledge and tools needed to traverse the digital landscape.

  9. Putting Search in Focus: Trends to Watch in 2013

    What does 2013 hold for marketers? What will be the biggest industry trends in the new year you’ll need to focus on? Entrepreneur Richard Zwicky shares his insights on Google, search marketing, social media, content, conferences and much more.