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Industry

Articles on Industry

The latest stories about search marketing industry changes and commentary drawn from blogs, social networks and forums.

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  1. Search Engine Watch Welcomes Lisa Barone!

    We're glad to officially welcome Lisa Barone to our team of expert contributors. Barone, VP of Strategy at Overit, is one of the most well-known and respected writers and a top marketing thought leader. What can SEW readers expect from "The Lisa"?

  2. Top Super Bowl 2013 Google Searches

    M&M’s licked the competition when it came to searches during Super Bowl 47, according to Google. Searchers were also went crazy for Beyonce – oh yeah, and those two teams who were playing between all the ads and the halftime show.

  3. Google Submits Response to EC Antitrust Regulators

    Google has submitted a response to the European Commission. Competition Commissioner Joaquín Almunia confirmed that Google submitted the documents just in time for the deadline set by the EC. No details of the response have been made public.

  4. Google Faces Safari Tracking Lawsuit in UK

    Twelve plaintiffs have banded together in the UK to file a lawsuit against Google, which could open Google to damage payments – not just for the 12, but for anyone else with an iPhone who used Google via the Safari browser.

  5. Foundem Sues Google for Anti-Competitive Conduct

    Foundem, a comparison search website that helped initiate a large-scale European Union anti-trust investigation against Google, has filed a lawsuit against Google, according to court papers filed in October and released this week.

  6. SEMPO Launch Search Marketer Salary Survey for 2013

    Search industry body, SEMPO, have launched their annual salary survey in conjunction with Search Engine Watch's (SEW) sister site ClickZ. It's the 4th survey of it's kind from SEMPO and it is open to everyone with no SEMPO membership required.

  7. Apple Return Policy a Popular Search After Christmas

    A lot of dissatisfied people looked up the words "returns policy" in association with Apple on Christmas Day. Apple's returns policy was the most popular search among all companies on the holiday, according to market research firm Experian.

  8. Happy Holidays From Incisive Media

    As the year draws to a close and we are all thinking about family, friends, and winding down for the holidays, it's time to reflect on the past year. On behalf of the entire team at SEW , we wanted to wish all of our readers Happy Holidays.

  9. The Search Marketing Roller Coaster: 2012 Year in Review

    Well, 2012 has been one of hell a ride for search marketers. The only way to describe it is a series of up’s and down’s, thrills and spills, twists and turns. Here’s a look at the key changes the industry has faced and a list of top articles.