Articles on SEO

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Search Engine Optimization (SEO) tactics, tools, and news on website crawling, indexing and ranking, link building, algorithm changes, keyword research and more.

Press Releases Are Not an SEO Strategy

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Press releases are meant for journalists, not consumers, and therefore it's time that press release syndication be stopped entirely. Press releases are for journalists, not consumers, and it's time that press release syndication should be stopped entirely. 0 Comments

Panda Audit 101: The Roadmap to Complete Panda Recovery

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If you've seen a noticeable decrease in your site's traffic, had your site fail to recover from a Penguin update, or have lots of old pages sitting on your domain, it's time to consider a comprehensive Panda audit. If you've seen a decrease in your site's traffic or had your site fail to recover from a Penguin update, it's time for a comprehensive Panda audit. 0 Comments

The Big Burden of Backlinks for Small Businesses

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Backlink maintenance and management is a new burden that most small businesses are not equipped to handle. Many small businesses don’t yet know that they should even review their links. Backlink maintenance and management is a new burden that most small businesses are not equipped to handle. 0 Comments

Are Scholarship Links Considered Unnatural by Google?

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A lot of websites are creating scholarships so that they can ask colleges and universities to link to them. Should these links be considered unnatural? A lot of websites are creating scholarships so that they can ask colleges and universities to link to them. Should these links be considered unnatural? 0 Comments

Your Job Is to Make Google Look Good

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Yes, that's right, if you want Google traffic, your job is to make Google look good. This post will explore why this is true, and what it means for your SEO strategy. If you want Google traffic, your job is to make Google look good. This post will explore why this is true, and what it means for your SEO strategy. 0 Comments

Your Guide to 301 Redirects for SEO

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In general nothing bad will happen whether visitors type in www or leave it off. But there are things you should handle with care, lest your SEO campaign suffer. In general nothing bad will happen whether visitors type in www or leave it off. But there are things you should handle with care. 0 Comments

People Build Links

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Knowing the right people in person and getting links based on goodwill can provide the best links, but it can also be very time-consuming. Knowing the right people in person and getting links based on goodwill can provide the best links, but it can also be very time-consuming. 0 Comments

Penguin 3.0: A Proven Roadmap to Recovery

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Many wondered if recovery from Penguin was even possible; in this case study, we’ll show you that it’s not only possible, but exactly the steps we took to accomplish this recovery. Many wondered if recovery from Penguin was even possible. It’s not only possible, but we'll show exactly the steps we took to accomplish this recovery. 0 Comments

[#SESDENVER] Could Google+ Be the Future of SEO?

Google Plus

At SES Denver, Merry Morud and Cindy Krum explained that as Hummingbird places more importance on social signals for ranking, Google Plus could be the key to boosting SEO rankings. As Hummingbird places more importance on social signals for ranking, Google Plus could be the key to boosting SEO rankings. 0 Comments