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Search industry news, reports, issues, and commentary. Updates from Google, Bing, Yahoo, other major search engines, companies, agencies and events.

Bing's Unified Device Targeting Arrives

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Bing Ads is in line with Google AdWords, now that Microsoft's search engine has added smartphones to the device-targeting changes made this past fall. Bing Ads is in line with Google AdWords, now that Microsoft's search engine has added smartphones to the device-targeting changes made this past fall. 0 Comments

Yahoo's Search Share on the Decline

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After partnering with Mozilla in December, Yahoo saw its best share of the search market in years. But by February, that number was starting to fall, according to comScore research. After partnering with Mozilla in December, Yahoo saw its best share of the search market in years. But by February, that number was starting to fall, according to comScore research. 0 Comments

Google Simplifies Top Movers Report, Autofill on Mobile

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Improving Google for both advertisers and regular users, the search giant released a simplified top movers' report, as well as an update on Chrome's autofill feature. Improving Google for both advertising and regular users, the search giant released a simplified top movers' report, as well as an update on Chrome's autofill feature. 0 Comments

SXSW 2015: Shazam Partners With Brands to Simplify Search

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Shazam's chief product officer, Daniel Danker, spoke with SEW's sister publication ClickZ at South by Southwest about a new feature on the brand's app that will use images and audio for search. Shazam's CPO spoke with SEW's sister publication ClickZ at SXSW about a new feature on the brand's app that will use images and audio for search. 0 Comments

Bing Enhances Microsoft Office's Search Function

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In addition to powering the help search feature in Office, Bing now allows users to see a news feed along the bottom of their homepage and share their feedback with the search engine. In addition to powering the help search feature in Office, Bing now allows users to see a news feed along the bottom of their homepage and share their feedback with the search engine. 0 Comments

Google Offers Guidebook for AdWords Updates

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Google AdWords has added two new features to its Help section: a how-to guide for paid search best practices and a timeline for keeping track of new updates. Google AdWords added two new features to its Help section: a how-to guide for paid search best practices and a timeline for keeping track of new updates. 0 Comments

Google AdWords Upgrades URLs for Better Tracking

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Google AdWords has simplified the URL process by splitting the landing page portion of the URL from the tracking information, which means advertisers can update ads without stopping them. Google AdWords has simplified the URL process by splitting the landing page portion of the URL from the tracking information, which means advertisers can update ads without stopping them. 0 Comments

Bing Updates Quality Score

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Bing is upgrading its quality score, which the search engine uses to gauge how competitive ads are in the marketplace. Bing is upgrading its quality score, which the search engine uses to gauge how competitive ads are in the marketplace. 0 Comments