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Search industry news, reports, issues, and commentary. Updates from Google, Bing, Yahoo, other major search engines, companies, agencies and events.

Bing Begins Indexing Apps By Content Rather Than Title

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Bing has launched plans for a massive index of apps that are searchable by content rather than name or category and urges app developers to update now to get in on the ground floor. Bing has launched plans for a massive index of apps that are searchable by content rather than name or category and urges app developers to update now to get in on the ground floor. 0 Comments

Mozilla Dabbles in Commercial Advertising with Suggested Tiles

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The company is going to serve relevant ads and recommend content through Suggested Tiles. How will the introduction of ads aligned with Mozilla’s mission of promoting innovation and openness on the Internet? The company is going to serve relevant ads and recommend content through Suggested Tiles. How will the introduction of ads aligned with Mozilla’s mission of promoting innovation and openness on the Internet? 0 Comments

Google Seeks New Doodler

Google Doodle 14th Birthday

Earlier this week, the search giant posted a job listing for a Doodler, the graphic design mastermind behind the witty, interactive logos on Google's homepage. Earlier this week, the search giant posted a job listing for a Doodler, the graphic design mastermind behind the witty, interactive logos on Google's homepage. 0 Comments

Google Upgrades AdWords Editor to Support Labels

Google AdWords Editor

Reacting to user feedback, Google has upgraded its AdWords Editor to fully support lables, upgraded URLs, targeted in-app mobile ads, and call only ads. Reacting to user feedback, Google has upgraded its AdWords Editor to fully support lables, upgraded URLs, targeted in-app mobile ads, and call only ads. 0 Comments

Google Grants 40 Percent of Right to Be Forgotten Requests

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A new transparency report reveals that Google has granted hundreds of thousands of requests to be removed from search results in the first year of Europe's controversial right to be forgotten program. A new transparency report reveals that Google has granted hundreds of thousands of requests to be removed from search results in the first year of Europe's controversial right to be forgotten program. 0 Comments

The Amazon Change Engine

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While Bing attempts to emulate Google to produce relevant search results, Amazon is blazing an innovative trail as a change engine, redefining just how personalized and relevant search results can be for individual users. Amazon is blazing an innovative trail as a change engine, redefining just how personalized and relevant search results can be for individual users. 0 Comments

Google Reveals New AdWords Products

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Some of the search juggernaut's soon-to-be-released offerings include new automotive and hotel ads, redesigned Dynamic Search Ads, and tools to improve attribution. Some of the search juggernaut's soon-to-be-released offerings include new automotive and hotel ads, redesigned Dynamic Search Ads, and tools to improve attribution. 0 Comments

Is There Really a Battle Between SEO and PR?

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There seems to be some strange sort of courting ritual going on - could SEO and PR mate successfully and have viable offspring? Or will one eliminate the other and emerge dominant in digital marketing? There seems to be some strange sort of courting ritual going on - could SEO and PR mate successfully and have viable offspring? 0 Comments

Microsoft's New Enhancements Could Put the "Edge" Back Into Voice Search

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At its Build conference, Microsoft unveiled its new browser, Edge, as a follow-up to the recently defunct Internet Explorer. The new browser boasts faster speeds and better features, which could enhance the search experience for users. At its Build conference, Microsoft unveiled its new browser, Edge, as a follow-up to the recently defunct Internet Explorer. The new browser boasts faster speeds and better features, which could enhance the search experience for users. 0 Comments

What SEOs Want From a Web Grader

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Most free Web grader tools that are available today were developed in the years before Penguin, Panda and "Mobilegeddon" — they don’t give SEOs the insight they so desperately need. Most free web grader tools available were developed in the years before Penguin, Panda and "Mobilegeddon" — they don’t give SEOs the insight they need. 0 Comments

YP Launches Lookalike Tool for Audience Retargeting

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Today, YP rolled out its Audience Extension tool, which helps brands to both target campaigns across users' Web searches and find new customers based on first-party search data. YP rolled out its Audience Extension tool, which helps brands target campaigns across users' Web searches and find customers with first-party search data. 0 Comments

Bing Follows Google's Lead and Launches Shopping Campaigns

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Much like Google did last year, Bing is now beta testing shopping campaigns, which give advertisers more sophisticated management and performance tracking capabilities. Much like Google did last year, Bing is now beta testing shopping campaigns, which give advertisers more sophisticated management and performance tracking capabilities. 0 Comments

Google, Yahoo Follow IAB's Advice to Improve HTTPS Encryption

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Following a recent call-to-action from the Interactive Advertising Bureau, the search giants have made changes like HTTPS-encrypted display ads and email encryption extensions. Following a recent call-to-action from the Interactive Advertising Bureau, the search giants have made changes like HTTPS-encrypted display ads and email encryption extensions. 0 Comments