Articles on Events

RSS

Q&A with Bill Hunt: Secrets from a Search Marketing Veteran

atlanta-skyline

On the eve of his SES Atlanta keynote, Bill Hunt chats with us about how the industry has evolved over the past 20 years, sharing his expert advice on successful search marketing. On the eve of his SES Atlanta keynote, Bill Hunt chats with us about how the industry has evolved over the past 20 years, sharing his expert advice on successful search marketing. 0 Comments

Let’s Talk Mobile, Shall We? [#CZLNY]

shutterstock-160559990-mobile

Search marketers need to go hard with mobile - or go home. And in the ever-evolving world of mobile paid search, phone calls are becoming the "new black." Search marketers need to go hard with mobile - or go home. And in the ever-evolving world of mobile paid search, phone calls are becoming the "new black." 0 Comments

5 Tips to Boost Your Video SEO Strategy [#CZLNY]

online-video-movie-clapper

Filling all description fields and shooting videos with mobile devices in mind are just two video SEO tips St. Peter's Healthcare System's online strategy manager shared at ClickZ Live New York. Since YouTube is the second-largest search engine, video can and should be an integral part of your SEO strategy. 0 Comments

Flexibility Is Key for SEOs [#CZLNY]

hilton-ny

"SERP changes to Google algorithms are as inevitable as death and taxes," said Hilton's Melissa Walner, discussing how important it is to be nimble in the ever-changing search marketing industry. "SERP changes to Google algorithms are as inevitable as death and taxes," said Hilton's Melissa Walner, discussing how important it is to be nimble in the ever-changing search marketing industry. 0 Comments

5 Tips to Make Your Marketing Stand Out Like a Purple Cow [#SESMiami]

ses-miami

In the spirit of Seth Godin's principle that good marketing should stand out like a purple cow, marketers from Home Depot and the Miami Marlins baseball team shared their insights on how to make your marketing "purple." In the spirit of Seth Godin's principle that good marketing should stand out like a purple cow, marketers from Home Depot and the Miami Marlins baseball team shared their insights on how to make your marketing "purple." 0 Comments

SES Miami Preview: Google's Tech Lead Maile Ohye

maile-ohye-headshot

In advance of her session at SES Miami on March 26, Google’s Maile Ohye shares how marketers should be thinking about customer-centric design. In advance of her session at SES Miami on March 26, Google’s Maile Ohye shares how marketers should be thinking about customer-centric design. 0 Comments

#SESLON: An IoT Mindset Will Make Marketing Smarter

ses-london

Opening SES London, Shawn Burns of Schneider Electric said that while search and social may seem like apples and oranges, the two share a connected commonality: consumers. Opening SES London, Shawn Burns of Schneider Electric said that while search and social may seem like apples and oranges, the two share a connected commonality: consumers. 0 Comments

Q&A With Rightmove’s Tomas Vaitulevicius

ses-london

With just a few days to go until SES London, this Q&A with Tomas Vaitulevicius, SEO and analytics manager at Rightmove, will give you a peak at what’s in store at the conference. With just a few days to go until SES London, this Q&A with Tomas Vaitulevicius, SEO and analytics manager at Rightmove, will give you a peak at what’s in store at the conference. 0 Comments

Q&A: Thomson Reuters’ Emily Palmer

thomson-reuters-logo

With less than a week to go until SES London, this Q&A with Thomson Reuters’ head of programmatic Emily Palmer will give you a peak at what’s in store at the conference. With less than a week to go until SES London, this Q&A with Thomson Reuters’ head of programmatic Emily Palmer will give you a peak at what’s in store. 0 Comments

Dare to Hack Data With Bing at SES Denver

ses-denver

At SES Denver on October 16, Bing's John Gagnon will discuss the importance of using the right data as opposed to just big data. At SES Denver on October 16, Bing's John Gagnon will discuss the importance of using the right data as opposed to just big data. 0 Comments