Rosalie Marshall

Rosalie Marshall

Incisive Media

 


Articles by Rosalie Marshall

Yahoo Wants Out of Microsoft Search Deal

Exit sign

Yahoo CEO Marissa Mayer has been trying to pull out of the agreement for almost a year. Mayer has already met with her previous employer Google and agreed to enter an alternative search partnership if the Microsoft agreement can be concluded.

Yahoo Bing Network Replaces Microsoft adCenter

Bing Ads logo

Microsoft is to rebrand its advertising arm as part of a deeper partnership with search firm Yahoo. Bing Ads will replace the Microsoft platform formerly known as adCenter. This rebranding has also already been launched on the adCenter landing page.

Google+ Stream Filtering Upgrade In Works

Google Plus

Google plans to add filtering mechanisms to Google+, allowing users to receive more relevant social content as the company seeks to challenge rival Facebook. Elsewhere, Eric Schmidt calls U.S. authorities "idiots" and visits new Paris headquarters.