SEO News

Dan Cristo

Dan Cristo

Director of SEO Innovation


Dan Cristo is the Director of SEO Innovation at Catalyst, a thought leader in search and social. Dan has been doing SEO since 2002. An avid programmer and entrepreneur, Dan's co-founded the popular Influencer Marketing platform, Triberr, in 2011. Look for him at

Articles by Dan Cristo

  1. 5 Fast Facts about the EU's Privacy Ruling on Google

    A European court has ruled that if Google wants to continue operating in Europe, the search giant must respect individuals' requests to remove data from the search results. Here are five facts you need to know about the "right to be forgotten."

  2. Conquering Content Marketing, Step 5: Measurement

    You have to experiment to find out what works, and it starts with tracking. You can't just generate reports and call it a day. Go the extra step mile, and convert the data into learnings that can be applied to your next content campaign.

  3. Conquering Content Marketing, Step 4: Racing to Launch

    For your content to get featured on major distribution channels such as search engines, social networks or news sites, it must first be fed into their system through trusted conduits. Find out what these conduits are and why are they so important.

  4. Conquering Content Marketing, Step 3: Facing the 'Fans'

    When content is created, technical optimization is needed – keyword placement, engaging copy, and effective calls to action – but these activities are secondary to releasing quality content that users and search engines can react to.