If you run a store that's looking to try something new in the New Year, Apple Pay might be a good option. But first let's weigh up the good and bad.
Articles by Amanda DiSilvestro
LinkedIn is a great platform for publishing articles, but you need to have a strategy and consider what types of content work best for the people reading articles on LinkedIn. Here's how to write articles that will succeed on LinkedIn.
Nearly everyone loves top 10 lists. Whether it's the most beautiful celebrities, the world's richest people, or important features you need to know about a new product, a top 10 list is a winning format. Here's how to write a great top 10 list.
With millions of users, Twitter is a must for marketers. Looking for a crash course in Twitter terminology? This glossary collects all the common terms, symbols, and tools you'll need to learn to get started tweeting and become fluent in Twitter.
Internet Marketing Ninjas COO Chris Boggs and Grant Simmons, director of SEO and social product at The Search Agency, shared their advice on better integrating data from Google Webmaster and Bing Webmaster Tools earlier this year at SES San Francisco.
Local search is broken. To improve your local search strategy for both now and the future, you need to understand the growing importance of local data, personalization, emerging technologies, new transaction methods, and delivery.
Confused about how Google Places is different from Google+ Local? You aren't alone. Do you need one, both, or neither? Google hasn't made it easy for small, local businesses to understand, and it's left many frustrated. Let's clear up the confusion.
In less than 5 minutes, you can get your business listing up and running on the largest search engine out there. Follow these steps to get started, add your listing and get it verified, plus how to optimize your listing so searchers can find you.
Bing Places for Business is a place to connect your company with local consumers in a quick and easy way by simply listing your business with the search engine. Follow these step-by-step instructions to set up your business with Bing Places.
Although Yahoo is no longer the search engine giant it once was, Yahoo Local is a great supplement to your online local strategy. Follow these step-by-step instructions to submit your site to Yahoo Local and optimize your local business listing.
With more than 100 million monthly unique visitors, Yelp is a great place for local businesses to gain visibility. This guide will show you how to claim your business listing, make sure its fully optimized, and ways to encourage more reviews.
Expanding internationally is extremely challenging.you have to deal with different time zones, languages, and cultures. Google+ Hangouts can help break down the barriers separating you from your clients, customers, or your own staff.