Lisa Barone

Lisa Barone

Vice President of Strategy

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Articles by Lisa Barone

The Benefits of Office Face Time Aren’t a Myth

Office

In the frenzy to defend telecommuter rights, the traditional office environment has taken quite a lashing. Maybe it’s important to think about how bringing employees back into the office and out of their pajamas can actually help, not harm, them.

5 Ways to Use Video to Connect With Customers

video-view-finder

Your audience loves video. They love to consume it, to share, and to be part of it. Push your video marketing to the max, whether it’s by using it to recognize your audience, provoke a reaction, tell a story, simplify confusing ideas, or entertain.