Founder & CEO
A major mistake businesses often make when it comes to SEO is optimizing their website at the expense of their customers. Here are 5 steps you can implement to avoid this, and create a website that both your customers and search engines will love.
Google authorship has made it easier for small- and medium-sized businesses (SMBs) to get their brands in front of prospective customers, because they can now have their brand represented alongside their content within Google’s search results.
As smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. If SEO is a core component of your digital marketing strategy, here are three reasons having a mobile–friendly website is becoming essential.
SMBs are placing more and more emphasis on social media marketing as a customer acquisition tool. Here are five reasons why this is a mistake, and why SMBs should focus on search, not social when it comes to acquiring new customers.
Providing a great user-experience is the key to obtaining first page search rankings and converting visitors into customers. A professional design, engaging content, user-friendly navigation, and fast page load speeds are essential for SEO success.
About 40% of mobile searches on Google have local intent, and that number is only growing. Mobile consumers are relying on their mobile devices to search for local products and services. This presents a major opportunity for local businesses.
Google+ Local is a powerful tool for small businesses targeting local customers because it combines customer reviews and local search into one platform. Here are two key ways small businesses can use Google+ Local to acquire new customers.
