SEO News

Ashley Zeckman

Ashley Zeckman

Director of Marketing

Benovate

Ashley Zeckman is the Director of Marketing for Benovate, a Minneapolis based health management company. She is responsible for the digital marketing strategy for the organization which includes search engine optimization, social media, and content marketing. She also provides guidance on communications best practices and on the communications support available for each client's unique business needs and budget.

Prior to joining Benovate, Ashley was a Communications Manager for RedBrick Health. Ashley also held the position of Marketing Manager for TopRank Online Marketing, a digital marketing agency. Her areas of expertise include communications, client relations, integrated marketing, online marketing, marketing strategy, content marketing, SEO, digital PR, blogging, B2B and B2C marketing, customer segmentation, and social media strategy.

Articles by Ashley Zeckman

  1. Twitter Buys Image Search Company Madbits

    Twitter hasn't traditionally been known for their image capabilities. However, that may be about to change as image search company Madbits earlier this week announced via their website that they were joining Twitter.

  2. Apparel PPC: Zappos Dominates the Competition

    When it comes to paid search advertising in the apparel category, Zappos is king, according to a new report from AdGooroo, which examined U.S. Google AdWords data from Q2 2014 and also revealed the top 20 apparel keywords by spend.

  3. Blogger Fined for Top-Ranked Restaurant Review

    French blogger Caroline Doudet was forced to amend her post title and pay damages after a negative restaurant review that was appearing too prominently in Google search was found to be "unfairly hurting" the business.

  4. Google Analytics Now Available for iOS

    You can now download the official Google Analytics app for iPhone and iPod Touch. While the Android version of this app has been available for some time, this is the first release for iOS. The app has all the GA features you're used to seeing.