Eric Siu

Eric Siu

User Growth Team Lead


Eric Siu is the User Growth Team Lead at Treehouse, a company that teaches people web design and web development skills.

Articles by Eric Siu

23 Tips on How to A/B Test Like a Badass


A/B testing is hitting the mainstream because it is so effective. And with so many tools available it has become very easy and very inexpensive to run. Here are 23 helpful tips on how you can take your A/B tests from basic to the next level.

How to Focus on the Key Analytics Metrics


There are quite a few analytics solutions, so which one is the best and will increase your bottom line? KISSmetrics & Crazy Egg co-founder Neil Patel joins us in this interview to give us his thoughts on the current state of analytics.

A Refresher on Retargeting & Helpful Tips


Retargeting has been a growing trend in marketing because of the perceived ROI it brings. But what is retargeting exactly and how can it benefit you? Vik Duggal from Retargeter sheds more light on retargeting in the following interview.