Julie Joyce

Julie Joyce

Director of Operations

Link Fish Media, Inc.

Articles by Julie Joyce

How to Build Links Using Expired Domains

Expired

Many people have had great success snapping up expired domains and using those sites for link building purposes, but you must make sure to vet them. Here's how to find expired domains, how to use them, and some risk factors and warning signs.

Seasonal Link Building in 6 Steps

glastonbury

Harnessing the upswing in seasonal trends and building more links for your site takes planning and a lot of upfront work, so be prepared to get ultra-organized early on. Here's how to capitalize on everything from annual events to major holidays.

How to Train a Link Builder From Scratch

why

Link building is hard work. But you can teach individuals with the right skills and work ethic to become an awesome link builder – even if they have little (or no) experience. Here's an in-depth lesson plan to help you train new link builders.

Link Building A-Z Guide – Definitions & Terms

link-building-terms

For search engine optimization newbies (including people who are both learning about building links and clients who seek link services), this helpful glossary will help define some of the more common link building terminology, from A to Z.

Why Links Remain Critical to SEO Success

Penguin fighter

Google is now advising webmasters to focus on creating high-quality sites rather than building links. So link building is dead or dying now, right? Wrong! Link building is getting harder, but it's still alive and kicking, and here's why.

Link Data Analysis: A Beginner's Guide

linkrisk

With the amazing amount of link data and number of great tools to analyze your backlink profile, it can get a bit overwhelming. But it doesn't have to be. Here's how to get link data, how to analyze it, and how to quickly see if you have problems.

How Relationship Building Interlinks With SEO

Arms Linking Together

Relationship building is becoming a more critical part of many aspects of SEO and SEM. Be genuine. Be unique. Be nice. Doing so can lead to links, traffic, conversions, increased social signals, or something good down the road you can't measure.

3 Ways to Measure Link Building ROI

link-building-value

Tying conversions to any effort that may bear fruit down the road, and selling such a service to an ROI-focused business owner, is tough. Here are three ways to measure ROI in terms of why they matter and how to use them, plus some helpful tools.

Make News, Win Links

newspapers-mics

Creating unique, newsworthy content is a tough job for our increasingly savvy audiences. The content getting the most social shares and generating the most links are pieces that stand out. It's critical to be unique in a sea of information overload.

Link Building for Affiliates

climbing

Affiliate websites probably have it tougher than anyone else when it comes to link building. Learn how you can devote your time and efforts to links that will pay off in traffic via keyword selection, content creation, social, and more.

The Golden Rules Of Link Building

golden-rule

As much as link building has been shaken up of late, several things remain the same. Many of the same ideas and tactics that worked years ago still do. These seven link building rules will help you get back to basics about appropriate linking.

How to Make Your Ecommerce Site Link Worthy

jcrew-compare-backlink-history

Unless you are a top notch big brand that can seemingly do no wrong, you're going to have to step up your game and stop thinking that you'll just magically build links and attract users. Here are some examples of websites that are doing it right.

Link Building for Local Search

local-traffic-only

Local links increase your website's visibility, can bring relevant and converting traffic, are critical to a diverse profile, and could also help form in-person relationships, partnerships, and business opportunities. Here's how to get started.

131 (Legitimate) Link Building Strategies

131

Link building remains a critical element of marketing – one that is constantly evolving. Stay safe with these creative, proven tactics, including some link building fundamentals, content creation, guest posting, and more. Also: mistakes to avoid.