With the approaching consolidation of the Keyword Tool and the Traffic Estimator into the Keyword Planner, SEO and PPC professionals should become familiar with this new product. Here's a comparison of the Keyword Tool and Keyword Planner.
Articles by Andre Alpar
For many SEO affiliates, the last year was a very tough one, especially because of the two Google updates: Panda and Penguin. Here are two strategies for affiliates to develop and sustain success heading forward, by applying the AIDA model to SEO.
While efficient, SEO is also a complex online marketing channel for acquiring new customers. Is it better to have one or more in-house SEOs or collaborate with a specialized SEO agency? Here are arguments for both and how to find the right mix.
Rich application snippets will be important and includable for any software developer website, software publishers, download portals, software review sites, etc. No doubt, sites that get these snippets first will have a great competitive advantage.