William Toll

VP, Marketing

Yottaa

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William Toll, VP, Marketing at Yottaa, Inc., has held Marketing and Product Management positions in the Web hosting and Internet infrastructure industry since the late 1990s. He is passionate about helping small and medium sized businesses succeed on the Web. Currently William is driving the marketing strategy and implementation for Yottaa, Inc. Yottaa, The Web Performance Company, provides innovative cloud services enabling its customers to assess, benchmark, monitor and optimize their websites and Web applications for a better performance, user experience and improved ROI.

Most recently William was at the leading managed hosting and cloud services provider, NaviSite. At NaviSite, William was responsible for developing and marketing the company's hosted product lines, including managed cloud services, managed hosting, managed business applications and shared and dedicated hosting for SMBs. In past positions at companies such as Affinity Internet, Inc., Intermedia.NET, and NTT/VERIO, William was the driving force in launching and enhancing successful SMB focused services including: Shared Hosting services, Microsoft Exchange and hosting add-on services like Online Marketing and Web Design. William received a BA in Marketing from New England College.

Articles by William Toll

Why Marketers Must Care About Site Speed
by William Toll • July 6, 2011

Site speed may be a factor which could drive additional leads, revenues and search rankings for your organization. The exponential increase in the Internet as a lead and revenue source means it is increasingly important to ensure your pages load fast