An illustrated Google doodle turns the search company’s logo into a tribute to celebrated pianist and composer, Clara Schumann. Once a child prodigy and later the object of Johannes Brahm’s unrequited love, she would have been 193 today.
Articles by Miranda Miller
Mobile, local and Google's algorithm changes concern search marketers most, according to the State of Search Marketing 2012 Report. Find out how companies and agencies differ in the ways they measure SEO success and calculate ROI.
The search engine marketing industry continues to grow across North America and will reach an estimated industry value of $23 billion by the end of this year, according to the eighth State of Search Marketing Report from SEMPO and Econsultancy.
Germany’s Bettina Wulff is taking Google to court over suggestions she is a prostitute in Google autocomplete results. Google can remove piracy autocomplete suggestions; should victims of defamation have the same protection?
Through their Creative Science technology platform, DataPop leverages the power of big data analysis to automatically generate PPC ad creative. Are human content creators, formerly known as writers, about to be terminated by our new robot overlords?
Vitaly Borker, formerly of DecorMyEyes.com, was sentenced to four years in federal prison and ordered to pay almost $100,000 in fines and restitution for terrorizing and stalking customers who complained about his counterfeit goods.
Did-it.com has acquired Inceptor and plans to incorporate the strengths of each brand’s technology and services into the other. The deal brings SEO, social media and comparison shopping engine feed management to Didit clients.
Pinterest and Instagram are niche social media darlings, making massive gains in global market share over the last year. Research firm Experian Hitwise reports on other alternative networks winning over users in record numbers globally.
Signed-in Google search users can now save their search settings to their Google account. Saved search settings will allow users to save their preferences for use across multiple computers and browsers. Learn how to set it up.
Google is firing back at German lawmakers, who are bowing to the demands of major publishers with draft legislation that would make search engines pay a license to display news headlines. Do they even realize what they’re asking for?
Facebook delves deeper into search ads with the wider rollout of their Sponsored ads in search. The ads will appear at the top of the organic results, are clearly marked ads, and cannot drive traffic outside of the Facebook site.
Users are not impressed with Google’s announced Ad Planner changes. As of September 5, Google will no longer allow users to research domains or ad placements outside of what will become known as the Google Display Network Ad Planner.
The Conductor Foundation has opened their SEO grant up to non-profit organizations outside of the New York City area. Plus, find out which other search companies are making social good a priority by offering supports to NPOs.
Google and Boingo Wireless are teaming up to offer free Wi-Fi at eight malls and discounted access in 16 major airports. Google’s sponsorship isn’t completely altruistic; people need to subscribe to Google Offers in their city to purchase the deal.
Google Webmaster Tools now tells site administrators when sudden changes occur in impressions and clicks for top pages. The alert notifies webmasters when search results clicks change dramatically and recommends ways to identify and resolve issues.
Over one-third of SEOs spend over $1000/month on outsourcing and consulting, while more freelance SEOs fall in the <$30,000 salary range than any other. Learn about these insights and more from the SEOMoz biennial SEO Industry Survey results.
In the wake of news of Google’s acquisition of travel guides brand Frommer’s, consumer groups and FairSearch.org call on the FTC to stop the deal. As Google moves further into the content publishing space, can they remain a neutral search engine?
Blekko has withdrawn free access to their SEO tools, opting instead for a subscription model that will cost SEOs $99 per month. The change comes after crawler updates earlier this year that brought real-time data to the tool.
Search and social optimization software firm SEOmoz has made its first acquisition, buying Twitter analytics company Followerwonk for $1-4 million. It is now fully integrated with the Moz Pro account, a process that took two months to complete.
Rio SEO, from Covario, have just announced a new partnership with Majestic SEO at SES San Francisco 2012. The licensing deal will see Majestic’s backlink database incorporated into Rio SEO’s Search Analytics and Change Tracker tools.