Clay McDaniel

Clay McDaniel

Managing Director & Co-Founder

Spring Creek Group

Clay McDaniel is the managing director and co-founder of Spring Creek Group, a leading social media marketing agency based in Seattle, Washington.

Articles by Clay McDaniel

3 Key Metrics To Measure Social Media Success

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Social media marketing budgets are on the rise, so marketers need their social campaigns to drive a measurable brand impact. However, there are no standard or common metrics to measure success, so here are 3 suggestions of what to focus on.