SEO News

Simon Heseltine

Simon Heseltine

Director of Search Engine Optimization


Articles by Simon Heseltine

  1. Social Media in the NFL

    Twitter and Facebook are powerful social media marketing tools. A look at which teams are the contenders and pretenders in the National Football League.

  2. The 10 Step Site Migration Process

    Don't lose rankings and traffic levels when a website moves or shuts down. Here's how SEO teams should handle sites that are closing down permanently, moving to a new domain, or merging with another site.

  3. SEO Talk: Gospel or Hearsay?

    Listen, learn, and test, test, test. What worked yesterday may not work today, so continually keep an eye on what's being said -- and don't take anything as gospel.

  4. The Free Tool Dilemma

    When evaluating search tools, there are many considerations before deciding on whether to use a free tool, pay for a tool, or create a tool in-house.