If Google's approach to email was conversation threading, then Google's approach to flight search is... not having to drum your fingers watching an irritating interstitial page... whilst the flight data is loading.
Users can now share into their Google+ Circles directly from the +1 button. Now marketers can create niche broadcast channels on the social network. However, you'll need to check that your website is up to date with the latest Schema.org attributes.
Gorgeous, sassy online marketing expert, Susan Bratton, gives a quick preview of her keynote at SES San Francisco. Also, find out how to get our iPhone app and get info on all the parties happening at SES San Francisco. See you next week!
In keeping track of how the riots were escalating from London to all over Britain, became an adventure in getting the best, most accurate, information from social media. This is the story of what I learned about real-time search, as it unfolded.
Timothy Jordan, Developer Advocate at Google, discusses what highlights attendees can expect from his session on "Getting more from Google+ and the +1 Button" at SES Francisco and the wider Google strategy of "socializing" all it's products.
Earlier this week Google launched a campaign promoting Gmail calling users to stage an 'Email Intervention', and "save your friends from outdated email". Microsoft seemed to have responded with a video about the 'Gmail Man', who snoops your email.
Whilst Google celebrated the father of genetics, Gregor Mendel, with a Google Doodle today, Bing paid homage to Moon day which celebrates today as the 42nd anniversary of when mankind first landed on the Moon.
The gorgeous photos that we are...
If you use Gmail in the U.S. then you may have spotted them already. Namely, glimpses of the new ad formats that Gmail has been promising for awhile. If you haven't yet, what you are missing is not spectacular but definitely interesting -...
True to form, the web has been abuzz with back chat on Twitter and Facebook about the Murdoch inquiry. One political blog, pounced on chance to attract more followers by creating a parody of todays events - a spoof search engine, called Ask Murdoch.
AdWords Call Metrics are now available to all advertisers in the US and Canada. The service auto-generates unique toll-free forwarding numbers to your business and tracks calls made. AdWords told SEW that in future it will affect PPC Ad positions.
Facebook seem to be testing a locked navigation bar so that users can scroll further and faster into the past life streams. Another feature that we spotted is a mini notifications stream that appears in the top left corner.
Rosetta conducted a study of organic search clicks from Yahoo, Bing and Google to vertical markets. The study found that the Bing-Yahoo search alliance presented significant competition to Google in the financial services and retail sector.
For SES San Francisco we’re launching an “Attendees Choice Contest” that could garner you a trip to attend the conference (August 15-19th, 2011) for FREE. Yes, free entrance to SES San Francisco 2011 and your air fare & hotel stay will be covered!
Watch today's announcement live on SEW, right now. We'll be live blogging from the comments. Join us in the discussion!
Mashable have reported that Facebook is expected to announce Live Video Chat.
Watch live streaming video from...
Google+ is getting some things right, but has one fundamental hurdle to overcome. In short, Google Plus needs to make sure it does not get fixated on sharing as simply a matter of privacy and instead focus user attention on sharing with purpose.
Google Suggest could be used to transmit secret messages in plain sight. That's the message from a stenography specialist who says spies and terrorists might try to send messages undetected by creating a coded message based on search suggestions.
Google, a company that has made its name off search and has famously eschewed brand advertising for over 10 years, have picked up five awards for creative and inventive advertising campaigns. Creative Lab picked up the Grand Prix, gold and silver.
Hotel brand managers need to issue much stricter brand guidelines to affiliates and channel partners. That's the message from a recent study by MarkMonitor, who estimate the U.S. hotel industry is losing an $1.9 billion annually in online bookings.
At SES Toronto, Marty Weintraub identified three classes of Facebook targeting tactics that every social media marketer ought to have at their disposal. Literal, competitive and inferred targeting should all inform a Facebook ad strategy.