SEO News

Angie Schottmuller

Angie Schottmuller

Chief of Conversion Marketing


Angie is an inbound marketing thought leader skilled at creating magnetic content optimized for search, social, conversion and mobile. She has more than 13 years' multichannel B2B and B2C experience in both agency and corporation settings leading marketing, IT, and cross-functional projects to successful fruition. She recently defined the new Online Marketing university curriculum for The Art Institutes, currently leads conversion optimization efforts at, and has spoken internationally at SES, SMX, and OMS conferences. Angie is best known for her expertise in mobile and emerging technologies across the convergence of search and social marketing and is a strong, vocal advocate for white hat SEO. Watch for her articles on leading blogs like Unbounce, Search Engine Watch, and ClickZ.

Articles by Angie Schottmuller

  1. Social Media ROI: How To Define a Strategic Plan

    For marketers, there's an increasing demand to quantify the value of social media. Here's a guide to mapping a social media strategy with meaningful key performance indicators that align to business objectives for tangible measurement.