Dave Davies

Dave Davies

CEO

Beanstalk SEO Services

Articles by Dave Davies

Major Search Engines and Directories

Google Bing Yahoo

When you think search, no doubt you think Google. But there are other popular major search engines (e.g., Bing, Yahoo, Yandex, and Baidu) that you can turn when searching for information, images, maps, videos, products, or something local.

Correlation, Causation & Coincidence in SEO

Google Trends Greece and Ice Cream

It's absolutely critical to understand and remember the differences between correlation, causation, and coincidence. Here we define each term, and look at some examples that you likely have (or will) encounter while monitoring your rankings.

What is 'Pure Spam'? 10 Examples From Google

dmmmovie-spam

We all have our own definition of "pure spam", but what's more important is understanding what Google means by it. Here's a look at 10 websites Google has kicked out of its search results so you can understand what qualifies as "pure spam".

International SEO Core Considerations

International SEO

When expanding into a new market, it's critical to pick the right strategies to maximize your odds of success in the shortest period of time. Here are some core factors that have a significant impact on a site's ability to rank internationally.

A Guide to Getting Started With Analytics

Google Analytics

Just getting started with analytics and not sure where to start or specifically what the data means? This guide explains analytics for the beginner – with explanations of five core areas, how to get to them, and what to look at while you're there.

Crafting Your Ad For Google Organic

title-description

Compelling ad copy can be more important than getting each and every keyword in the title and description. Writing compelling ad copy will bring more traffic which results in a higher relevancy score, higher rankings, and better clickthrough rates.

An Open Letter to Google

urgent-open-letter

Hi, Google. As we head into a new year, please try to remember that we're people, too and sometimes we need real help understanding what you expect of us – not just a cryptic message of “be better” and a spanking if we don't do it your way.

Why PageRank Doesn't Matter

pagerank-metrics

The signals Google uses are numerous and fluid. With over 200 signals used to rank a website, it's about balance. Chase one signal (like that little green bar) and you'll never have a balanced SEO strategy that will withstand the test of time.

Writing for Search Engines

Writing for Search Engines

There is a wide array of uses for content to improve your search engine rankings or just add new traffic to your site. Here's a look at three popular and effective uses of content, as well as why and how they're effective with search engines.

Anatomy of an Internal Link

internal-link-anatomy

Many factors influence the weight and relative importance of an internal link – including location and relevancy. Learn how to tell search engines which links are the most important to steer the page weight to your most important internal pages.

Internal Linking to Promote Keyword Clusters

internal-link-clusters

A logical and well-coded site architecture that serves your visitors is critical. Here's how internal linking works, why clustering promotes the strength of sections of a website providing global ranking benefits faster, and how to build the links.

Keyword Clustering for Maximum Search Profitability

dr-wordlove

An in-depth look at how to group your list of keywords –keeping in mind your short-, medium- and long-term goals –ensure the highest ROI potential per sale by looking at your competition and search volume, and the tools you need to get it done.

How to Find Profitable Keywords For Your Website

keywords

Keyword research is the most important step in the SEO process. Targeting the wrong keywords or keywords in the wrong order can provide lackluster results. Here’s how to target keywords that stand the best chance of providing you a solid ROI.

78 Resources For Every Internet Marketer's Toolkit

SEO Tools

These free or affordable SEO tools, link building tools, coding tools, conversion tools, convenience tools, social media tools, forums, news and blogs, and social profiles will help keep your marketing up to date and help you do your job better.