SEO News

Kaley Dobson

Kaley Dobson

Marketing Manager

LookSmart

Kaley Dobson is Marketing Manager at LookSmart, one of the largest search advertising networks connecting thousands of diverse paid search advertisers with high quality traffic sources via its award-winning AdCenter platform. Kaley has been with LookSmart for 4 years and currently oversees LookSmart's marketing department, where she is responsible for corporate messaging, event planning, lead generation, online advertising and social media efforts, and public relations. Kaley is a frequent contributor to industry websites and publications on topics including pay-per-click advertising, search marketing best practices, and traffic quality and monetization.

Kaley received a B.A in Humanities from the University of Colorado at Boulder.

Articles by Kaley Dobson

  1. Will a New Tier of Search Advertising Providers Emerge?

    Google and Microsoft will dominate paid search in 2011, but we'll see a new category of search providers differentiate themselves from the rest of the ad networks and become trusted partners for those marketers looking to expand their reach.