Technical SEO and Analytics Consultant
Facebook's new Graph Search isn't a product that will compete against traditional web search of Google and Bing. This is about filtering and sorting through the 240 photos and nearly 1 trillion connections of the entire Facebook community.
The new image search allows you to find photos available for re-use using the Creative Commons licensing terms using a standard Yahoo Images search. Simply look for the "Any Usage Rights" label along the left sidebar and select "Labeled for Reuse."
Izik is a new search experience built specifically with the iPad and Android tablets in mind using Blekko's algorithms, sans-spam thanks to human curating. The goal in creating Izik was to change search to be more touch-friendly on tablets.
Search engines auto-correcting your spelling mistakes is almost expected nowadays. Recently Bing gave a sneak peak of what goes into making a great spell checking engine and how it makes search feel like magic to its users.
Google's DoubleClick division announced the Conversions API to help retailers quickly and automatically track off-line conversions originating from paid ad campaigns. However, privacy advocates are concerned with Google's new offline reach.
For the 12th consecutive year, Yahoo has revealed the most popular searches of the year. From memes and obsessions to scandals and viral photos, Yahoo managed to capture dozens of top 10 lists based on people's search queries.
In a message geared toward holiday shoppers, Bing is calling out Google for it's new paid ad shopping results model. Microsoft has launched a national campaign trying to spotlight Bing as what honest search results should look like.
Many third parties will create email campaigns, distribute them to lists of prospective customers, and measure successful deliveries and click-throughs to your call to action. You need to go further: tag your inbound links with tracking parameters.
If one of your goals is to have a website visitor download a file, such as a PDF, then you have two key methods to track non-HTML downloads in Google Analytics: events or virtual pageviews. Here's how to use both and determine the best one for you.
Google Tag Manager, a free new tool from Google, helps you organize all your tags into one slick piece of JavaScript code. Enter all your tags in one location, define on which page or pages a particular tag should appear and Google does the rest.
Klout and Bing have teamed up to include Klout Scores and influential topics into the Social Sidebar. And on Bing searches, the "People Who Know" section of the Social Sidebar will now include people Klout believes to be influential about the topic.
Have you ever played the game Six Degrees of Kevin Bacon? Google has now made it even easier, offering a one-box for actor searches that includes the actor's Bacon Number, which is the number of connections between Bacon and the actor in your query.
Continuing their aggressive positioning to get people to try Bing, Microsoft and Amazon have partnered up to make Bing the default search option on the Kindle Fire. Bing will be the default engine for the Silk Web browser on the new Kindle line.
Trekkies and geeks worldwide will certainly rejoice at today's Google Doodle – complete with animations and its own storyline – that celebrates the 46th anniversary of the original "Star Trek" TV series, which originally aired September 8, 1966.
A recent study conducted by Microsoft showed people prefer Bing search results nearly 2-to-1 over Google's results. According to the survey, even those who thought they preferred Google, chose Bing. Now Microsoft plan to change people's perception.
Does the default "above the fold" area of a Google search result page contain only 18 percent “actual search results”? One author tries to make the case, though Google's Matt Cutts sees some "major issues" with the search vs. non-search arguments.
Micro-conversions are goals, just like the ones you're currently measuring. But micro-conversions typically help build relationships with your site visitors – and these relationship-building activities may help contribute to conversions.
Remember that cool photo your friend shared on Facebook last week? Can't find all his pictures from last week's party? It's no longer a problem. Bing has now added the ability to search for photos shared by all your Facebook friends.
Bing Webmaster Tools now allows you to select a date range and then visually compare the results - and percent change - to the prior date range of the same length on clicks from search, appeared in search, pages crawled, and crawl errors.
If you are logged into Bing, you will begin to see answers to questions given by top contributors to the social network Quora in the social sidebar of your results. As you hover over a person's name, a pop-up will appear showing the answers shared...
