Technical SEO and Analytics Consultant
Using the new markup will allow Google algorithms to understand which image on your server is your preferred logo. If you used such a file on your home page, you can designate it directly from the same IMG tag you use on your site.
Page took the stage giving what almost could be described as an elevator pitch or Google infomercial followed by over a half hour of live question and answer with the audience. He spoke on technology, Google Now, opportunity, negativity, and more.
You will now be allowed to directly engage with your Facebook friends right from Bing's search results pages. The new tool will allow you to ask questions or provide comments or answers on posts that are relevant to the search.
"Search Engine Optimization: The One Visual SEO Book You'll Really Ever Need" (Third Edition) by Kristopher Jones is out now and covers everything from SEO basics to technical, social, and local search. Learn how you can win your own signed copy.
You can now filter your traffic data more granularly in Google Analytics. Google has introduced several new filters to help you take a deeper dive into analytics in the areas of mobile, social, content and traffic, audience/users, and ecommerce.
The next wave of the Bing it On Challenge has arrived. Now Bing has taken their side-by-side comparison challenge out of Google's back yard and into the front lines of Kansas, where Google is bringing super-fast Internet to the masses.
Google has added goal conversions to its real-time reports. The Conversions report shows a list of the most recent goals, sorted by the number of conversions (highest to lowest). The report shows the goal number, then the name you gave your goal.
Have you noticed as few as 4 or 8 search results on Bing? That's because more than 50 percent of searchers click on Bing's first organic result. If you don't find what you're looking for, Bing may show 12 or 14 results after an unsuccessful search.
The new Google Analytics Customer Journey to Online Purchase tool lets you interactively explore the typical online buying behavior of your site's visitors and see how different marketing interactions affect your sales and conversions.
The average size of web pages has increased by 56 percent. Desktop page load times have decreased slightly. However, mobile page load speeds have decreased by 30 percent. Nearly every county is trending toward faster page load times on mobile.
Separate from Bing's social sidebar efforts, the folks at Bing have added a "Pin it" button to the Bing image search results. No more copy-and-paste. No more extra plugins. Now you can Pin images you find directly from Bing to your Pinterest boards.
Google Analytics has revamped its social reports. The Data Hub Activity report shows a timeline of activities and offers filtering by network, while Trackbacks show you what sites link to yours, plus how much traffic those links drove to you.
Mobile engagement and activation, while consumers are watching TV or out in the real world, is becoming more and more prevalent. Twitter VP Joel Lunenfeld shares new data and examples that show where second screen activation is headed in 2013.
Google's Universal Analytics aims to help you understand how customers interact with your business across devices, give insights into mobile app performance, and improve your ROI by helping you understand which channels drive the best results.
If your website has a high bounce rate, you shouldn't panic – it doesn't mean your marketing campaign has failed. Here's how segmentation can give you a more accurate measurement of people who had an intent, but left your site prematurely.
Borrowing heavily from the look of Google+ authorship, Bing is experimenting with small pictures on its search results pages – but the pictures aren't only of authors. The pictures are of people mentioned on the web pages that appear in Bing's SERP.
A new tool in Bing Webmaster Tools will help webmasters performing site moves. Whether you're moving URL structure internally or changing your whole site address, the Site Move tool in Bing Webmaster Tools wants to help your site survive the move.
Change History records changes made to pretty much everything that happens in the admin area of your account: user changes and access, account settings, profiles, site properties, goals, filters and every Google Analytics admin function available.
Bing rolled out a trio of changes this week. In addition to revamping the design of Friends Photos search and changes to the autosuggest algorithm, Bing also unveiled a plugin to help webmasters more easily generate XML sitemaps.
Redesigned your site in the past few years? Making sure your Google Analytics code is modern will ensure your page load speed isn’t impacted and you can use some cool newer features. Here’s how to check if your code needs an update.
