SEO News

Christian Arno

Christian Arno

Founder & Managing Director


Christian Arno is the managing director of Lingo24. Follow Lingo24 on Twitter @Lingo24.

Articles by Christian Arno

  1. Global Social Media Trends in 2013

    Social media on a global scale shows no sign of slowing down. In 2013 the big stories to watch will include continuing growth in emerging markets, increasing mobile usage, multimedia engagement, and established giants vs. niche and local networks.

  2. On-Page Optimization for Multilingual Sites

    On-page optimization is a crucial step in your multilingual SEO campaign. Here’s how spending a little extra time optimizing your keywords, organizing your domain and URL, titles and meta tags will help give your site an edge over the competition.

  3. Worldwide Social Media Usage Trends in 2012

    With social networks playing an increasingly important part in many people's lives, more global businesses are taking advantage of the social media benefits – for advertising, promotions, PR, customer services, market research, recruitment and more.

  4. How to Create Websites Optimized for Mobile

    If you're not tapping into this market on the move you're missing out. And the "expectation gap" for mobile performance is also growing quickly, with mobile users expecting faster load times and sites optimized for handheld devices.

  5. How to Create a Successful Global PPC Campaign

    Traditional SEO through localization techniques can be slow to yield conversions. Pay-per-click campaigns can offer a quick and cost-effective way to break into new international markets and increase brand awareness at the same time.

  6. Inbound Marketing in Various Languages

    The accessibility and global nature of the web opens up a host of opportunities to help your website get found by whole new markets. Addressing these issues can boost sales and engage customers when marketing your brand across different languages.

  7. How to Run Foreign Language PPC Campaigns

    Running a foreign language PPC campaign brings its own unique challenges. With a little forethought and planning however, a PPC campaign can help you increase sales or conversions, build brand awareness, and tap into whole new foreign markets.

  8. Top SEO Tips on Multilingual Keywords

    With another language in the mix, making the most of your keywords can feel like climbing Everest. With these simple tips, you can maximize your website’s potential and soon see your rankings improve and the number of visitors increase.

  9. 4 Localization Tips for Savvy Global Businesses

    International websites are a serious game and require serious thought and attention. Here are some top tips on how to tackle the localization of your product's website and online presence, and land gracefully on a cushion of dollar bills.

  10. 4 Companies Winning in the Foreign Language Internet

    The question for ecommerce businesses right now isn’t “can I afford to invest in foreign language websites?” Rather, it’s “can I afford not to?!” Here are four companies that have embraced foreign markets with translated and optimized websites