Jeremy Hull

Jeremy Hull

Associate Director of Paid Search

iProspect

Jeremy Hull is the Associate Director of Paid Search for iProspect. A graduate of Texas Christian University, Jeremy has provided campaign analysis and strategic direction to Accor Hotels North America, Nike, Burberry, Timberland, Talbots, and Neiman Marcus and its luxury subsidiaries, including Horchow, Bergdorf Goodman, Michael Kors, and David Yurman. He was instrumental in taking Nike's successful domestic online marketing campaigns international with NIKE EMEA (Europe, Middle East, Africa).

He joined the industry in 2005 and has become a well-respected leader within iProspect, with clients, and with the search engines. Always on the forefront of new technology and industry developments, and a passionate champion for online marketers, he leads many of iProspect’s alpha and beta tests with Google and Microsoft.

Articles by Jeremy Hull

Rekindle the Romance With Your PPC Campaigns

Like relationships, paid search campaigns are complex, dynamic, unpredictable, full of ups and downs, and require a lot of work. Show your PPC campaigns a little extra love starting this Valentine's Day by following these tips.

3 adCenter Optimization Tips

It has finally happened. At least a portion of your Yahoo paid search traffic is now running through Microsoft's adCenter platform. Here's how to get the most out of it for the upcoming holiday season and beyond.