These introductory questions that are rather "easy" can help pave the way to a well-thought-out organic search strategy.
Articles by Josh McCoy
Let's take a look at the differences between keyword strategy then (more than five years ago) and keyword strategy now.
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We may now know what to consider during the redesign phase and how to remedy issues, but we must follow these items to have a truly effective relaunch…at the time of pressing go.
Sites often have a wealth of content on their site but are too focused on lead generation to give way to search engine optimization benefit.
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Surface-level analysis breeds surface-level decisions. You have to use Secondary Dimensions, Filters, and Sorting Types appropriately to identify inefficiencies or SEO issues. Here are a handful of analytical areas you should continually monitor.
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