Michael Bonfils

Michael Bonfils

International Managing Director

SEM International

Articles by Michael Bonfils

Search Around the World: South Korea

South Koreans have a big appetite for search, social media, and user-generated content. To prosper in this tough market, you must learn how their citizens search and use these search marketing best practices.

Yandex -- The SEO Perspective

Yandex understands Russia's market, its culture, and its language. It also stands to benefit from Russia's technical engineers who have been brilliantly keeping up and innovating the advancement of search technology.

Baidu -- A Sleeping Giant Awakens

Baidu is the search engine of choice for the Chinese people, but will it stay on top after some dramatic changes? The new Baidu Professional Edition will likely impact short-term advertising results for the sake of better long-term relevance.