Matt Spiegel

Matt Spiegel

As CEO of Resolution Media, an Omnicom Media Group Co., Matt Spiegel sets the company's vision and leads its growth plans. A veteran of digital media, Spiegel combines his unique knowledge of direct marketing and entrepreneurial skills to shape the firm's search marketing strategy and integration services.

Articles by Matt Spiegel

Everything You Assumed About Search Is About to Change

As soon as search marketing old timers think they've got search all figured out, something changes. Sometimes it's as simple as a search engine algorithm update. More often, people drive change by challenging the assumptions we make about search ads: how they work, who sees them, and what they really mean to consumers, advertisers and search marketers.