Justilien Gaspard

Justilien Gaspard

Independent Consultant


Articles by Justilien Gaspard

Link Marketing Challenges & Solutions

Two of the biggest obstacles companies face in link marketing are developing linkable content and making people aware of it. The key to success in these areas is to widen the scope of places where you get ideas.

5 Essential Skills of In-House Link Marketers

Link marketing requires a skill set that combines multiple disciplines. Not every link marketer will excel at all five of these skills, but the more proficient they are in each area, the more likely they will be to succeed.

Community Outreach for Public Relations and Links

Reaching out to help the local community is a great way to create a positive public relations campaign in the media. Besides being a good thing to do, this will also create some much-desired links, including those from government sites.

Link Marketing for Drop Shipping Retailers

It can be challenging to develop links for drop shipping sites, since many of these sites are selling the exact same products. Finding a unique angle to separate your site from the rest of the pack is the key to link development.