Frank Watson

Frank Watson


Kangamurra Media

Frank Watson has been involved with the Web since it started. For the past five years, he headed SEM for FXCM -- at one time one of the top 25 spenders with AdWords. He has worked with most of the major analytics companies and pioneered the ability to tie online marketing with offline conversion.

He has now started his own marketing agency, Kangamurra Media. This new venture will keep him busy when he is not editing the Search Engine Watch forums, blogging at a number of authoritative sites, and developing some interesting online community sites.

He was one of the first 100 AdWords Professionals, a Yahoo and Overture Ambassador, and a member or mod of many of the industry forums. He is also on the Click Quality Council and has worked hard to diminish click fraud.

Articles by Frank Watson

Join Us For Search Bash at SES San Francisco 2012

Search Bash Logo

One must-attend event during the SES San Francisco conference next week will be Search Bash. Those of us who have been to an SES conference before know it’s the place where some of the best networking gets done. Register now to avoid missing out!

Dear Marilyn, Thankyou for Making Us Great

Marilyn Crafts

The search marketing industry is losing one of its longest members, someone many may not know, but a person who has contributed to the success of what we all do. This is an open letter to thank her for making us all great.

Microsoft's Yahoo Bid May Have the Right Stuff

Yahoo for Sale

The Silver Lake consortium, which includes Microsoft, is one of a number of parties bidding for a minority stake in Yahoo, but their offer has a number of factors that makes them a major contender – including a new CEO with a proven track record.

Google Marks Egypt Elections with Doodle


Today, Egyptians began voting in the first election since dictator Hosni Mubarak was ousted. To mark the occasion, Google Egypt posted a Doodle with a design similar to logos Google has posted in other countries to draw attention to elections.

Latest Google Weather Report: Panda Squall Warning


Google has issued another algorithm Weather Report. While Google notes it is supposed to only affect less than 1 percent of searches, with 11.9 billion searches per month, this could potentially impact millions of results and thousands of sites.

Doctor 'Defamed' on Ripoff Report, Sues Google


An Australian doctor has brought a defamation suit against Google over Ripoff Report listings claiming she stalked psychics. She contacted Google to remove the listings - there are five listings at Ripoff Report - but the company refused.

Google's Brin Donates $500K To Wikipedia

Sergey Brin

Google Co-Founder Sergey Brin donated $500,000 to Wikipedia this week during the company's annual fundraiser. If you have been to Wikipedia this week you would have been hard pressed to avoid Founder Jimmy Wales personal plea.