Chris Boggs

Chris Boggs


Web Traffic Advisors

Articles by Chris Boggs

Flash: The Pink Elephant or the Spark

Listen up, designers and SEOs, while Chris Boggs goes over the history of epic battles between SEOs and designers over Flash. To make your life easier, he provides you with one of the latest technologies for dealing with Flash issues.

Predicting the ROI for Future SEO Efforts

Measuring ROI for current campaigns is a piece of cake, right? But how about predicting the ROI for future SEO campaigns? Navigate the waters with Chris Boggs as he discusses the challenges of dealing with the unknowns -- not easy, but doable.

Measuring ROI Can Be Difficult for SEO

Ever wonder if your SEO campaign is cost-effective? Let Chris Boggs tell you how to calculate ROI for current and future SEO campaigns. You just may find out which half of your advertising dollars are wasted.

Just One Agency Point of View

Chris Boggs kicks off his column on SEM agency issues with an overview of life as an SEM in a big agency, a glossary of terms, and a call for help from the Search Engine Watch community.