Bing for Schools search, which incorporates both safe search and an ad-free search environment, has been tested in a pilot project since the start of the school year, with more than 5,000 schools and 4.5 million children.
Articles by Jennifer Slegg
For Google's annual salute to Earth Day in 2014, the company has incorporated a series of six animals – the Rufous hummingbird, dung beetle, moon jellyfish, Japanese macaque, puffer fish, and veiled chameleon – into various animated logos.
PostJoint has reconfirmed their penalty in Google. The penalty was for unnatural inbound links, which seems to be Google's stock penalty for blog networks. It was not a new business model violations penalty, as has been reported elsewhere.
Google has announced a new feature to enable people to follow trending topics happening in the world or even down to a specific country, as well as to receive notifications from Google on any specific topic they like, all of which are sent via email.
Google's Matt Cutts confirmed via Twitter that action was taken against guest blog network PostJoint. This is the second major guest blog network that Google has penalized this year, following the highly publicized MyBlogGuest penalty last month.
In a recent webmaster help video, Google's Matt Cutts talks about the nuances of 404 vs. 410 status codes. While Google's crawlers treat 404s and 410s nearly identically, Cutts reveals that sometimes Google does treat them a little bit differently.
Scroogled, Microsoft's anti-Google campaign, has met with mixed results. Derrock Connell, Microsoft corporate president of the Bing Experiences team, recently indicated that Microsoft might be shutting the door on future Scroogled campaigns.
Will we see Apple switch its default search engine from Google to Yahoo? That's the scenario Yahoo CEO Marissa Mayer is looking to make a reality. Google currently pays Apple about $1 billion a year to be the default iOS search engine.
When you search Google or Bing for a well-known person combined with the word LinkedIn, that person's LinkedIn result will also feature rich snippet data containing their job title, where they work, and their location.
The Yahoo-Yelp local search deal seemed like a good idea at the time. But what many Yahoo Local users are discovering is that with the Yelp changeover, those businesses have lost years worth of reviews in favor of a single Yelp review.
Facebook is testing a new feature called "Popular Pages in Your Area". The new section is located to the right of the News Feed beneath the Trending feature, which displays news results that Facebook's algorithms believe users will be interested in.
Facebook is planning to crack down on these calls to action, calling the practice "like-baiting." Now, if a business or website asks for likes, shares, or comments, it will be much less likely that Facebook will show the post in users' News Feeds.
Everyone has been concerned about the possibility of Google expanding "(not provided)" to also encompass paid search. Google has confirmed that AdWords is removing the query from the referrer on ad clicks originating from SSL searches on Google.com.
Google's Matt Cutts recently took part in an online interview that was extremely link heavy. The article sparked much debate about affiliate links, paid links, and whether the linking taking place in this type of interview is natural or spammy.
Not every site is impacted the same way by Penguin, Google's algorithm that targets spammy link building tactics. On Twitter, Google's Matt Cutts told one webmaster to continue doing backlink cleanup, as the site has a "very mild case of Penguin."
Japan is the latest country publicized as being hit with the link network penalties by Google. Matt Cutts announced early this morning on Twitter that the web spam team in Japan has taken action against seven link networks over the last few months.
Google in December began showing content from Android apps by including a link directly to the app. Google is now expanding the number of apps that are utilizing this search technology, with an additional 24 apps, including Pinterest, AOL, and more.
In a new video, Google's Matt Cutts has given us a rare heads up into an algorithmic change that is coming to the search results. Google is going to try to better determine more between a site simply being popular and the site being an authority.
Have you ever been curious about how Google decides which algorithm is better than another, when they're pushing out one of the many tweaks they do weekly? Google's Matt Cutts spills the beans on how the search team actually does it.
Google has added some new customization to the Google bar that appears on the top of Google related pages when the users logged in. Users can now add boxes for Google products they use, such as Google Maps, Gmail and Google Docs.