Christine Churchill

Christine Churchill

Articles by Christine Churchill

Keyword Research from Hitwise

Ever wanted to spy deep inside a competitors search marketing campaign? A competitive intelligence tool from Hitwise shows you exactly which search terms are driving the most traffic to your competitors' web sites.

Next-Gen Keyword Research Tools

Keyword research tools have evolved dramatically over the past decade, and now offer feature-rich options that no serious search marketer can live without. Today and tomorrow SearchDay takes an in-depth look at two of the best next-generation keyword research tools on the market.

Searchonomics: Search Statistics Made Fun

Whoever said statistics about search must be dry and boring hasn't experienced presentations from two data giants of the search world, Geoff Ramsey, CEO of eMarketer and Bill Tancer, General Manager, Global Research for Hitwise.

Understanding Search Engine Patents

Search related patents provide insight into what's going on in search engine algorithms, and search marketers who understand these 'rules of ranking' are better positioned to win top position in search results.

Understanding Search Engine Patents

Search related patents provide insight into what's going on in search engine algorithms, and search marketers who understand these 'rules of ranking' are better positioned to win top position in search results.

Search Engine Algorithms & Research

As a searcher or search engine optimization specialist, do you really need to understand the algorithms and technologies that power search engines? Absolutely, said a panel of experts at a recent Search Engine Strategies conference.

Search Engine Algorithms & Research

As a searcher or search engine optimization specialist, do you really need to understand the algorithms and technologies that power search engines? Absolutely, said a panel of experts at a recent Search Engine Strategies conference.