Greg Jarboe

Greg Jarboe



Articles by Greg Jarboe

YouTube One Channel Now Available for Everyone


If you’re interested in building a successful channel on YouTube, you now must think about how to build a cohesive channel experience for your audience. Your channel strategy – and your ability to drive subscriptions – are critical to your success.

Is Super Bowl Advertising Money Well Spent?


The Adobe Digital Index analyzes the consumption patterns of sports-related video content across devices and how web traffic is impacted by television advertising around the Super Bowl to determine whether marketers will win big or fumble Sunday.

20 Top YouTube & Video Marketing Stories of 2012


YouTube marketing news and developments dominated the headlines this year – from big redesigns, to Google Play, and AdWords for video. Here’s a look back at the biggest stories on this year’s installment of our annual video marketing year in review.