"These forums -- "Optimize Your Email Campaigns" and "The Future of Display Advertising: Ad Networks and Exchanges" -- offer marketers the opportunity to learn first-hand from thought leaders about two very different yet equally important aspects of marketing," said Anna Maria Virzi, executive editor, ClickZ. "If you are a marketer responsible for ensuring that your email marketing campaigns are effective, you will be well served by attending the forum organized by the pros at EEC. Likewise, if you are trying to keep pace with rapid changes in media buying because of real-time bidding, demand-side platforms and more, the ad network and exchange forum will keep you current on the latest developments. It's all about optimization."
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