I mean, c’mon, who doesn’t want to improve the efficiency of their sales funnel? Lately lots of companies have invested into companies such as Monetate, HubSpot or Marketo, hoping to leverage their customer profile and analytics suites to oil and optimize the conversion funnel.
With such emphasis placed on conversions, Monetate begs the question, “why do so few companies have dedicated people, processes, and personnel for turning visitors into customers?”
The following infographic created by Monetate analyzes the efficiency of companies with and without resources dedicated to sales funnel optimization.
How do you approach improving your sales funnel? Let us know in the comments.
Join us for SES Toronto 2012 June 11-13. SES Toronto will be packed with sessions covering topics such as pay-per-click (PPC) management, keyword research, search engine optimization (SEO), social media, local, mobile, link building, duplicate content, multiple site issues, video optimization, site optimization, and usability, while offering high-level strategy, keynotes, an exhibit floor with companies that can help you grow your business, networking events, parties and more. Register before June 10 and save $100!
