Most searchers have trained themselves to ignore banner ads. Here is a novel collection of hilarious parody ads that take the "truth in advertising" adage to a pleasant extreme.
"X-Cam: The World's Most Annoying Pop-up Ad." "Free AOL 7.0 CD - Coming Soon to a Landfill Near you." These are just a couple of the banner ads created by "Zack Urlocker," a the pseudonym for a silicon valley software executive with a sharp but spot-on sense of humor.
Urlocker writes: "Sick of banner ads pumped full of promise and puffery? Whatever happened to so-called "truth in advertising?" In the 1960s, David Ogilvy, founder of Ogilvy & Mather, one of the world's most successful ad agencies, criticized the lack of creativity among his Madison Avenue colleagues by reminding them 'the consumer is not an idiot, she is your wife.'
"Ogilvy must be rolling over in his grave with today's banner ads, pop-ups, pop-unders and spam. So take a look at these fake banner ads and see if they aren't a bit closer to the reality of high-tech."
If you really like the ads, Urlocker invites you to display them on your own site.
Banner Ads We'd Like to See
More Banner Ads We'd Like to See
NOTE: Article links often change. In case of a bad link, use the publication's search facility, which most have, and search for the headline.
This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) will bring together the industry's leading online marketing practitioners to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, the comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!