This is a new feature for SearchDay. At the beginning of each month, I'll be running links to selected press releases and announcements made during the prior month related to web search and search engine marketing.
Many search technology companies offer both web search and enterprise or intranet search products and services. For this monthly roundup, I'll only be citing web search related news and announcements. For news of enterprise or intranet search technologies, I highly recommend Avi Rappoport's excellent SearchTools.com.
Warning: The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch.
Ask Jeeves Adds New Alliance Partner in Site Submit Paid Inclusion Program
Ask Jeeves Web Properties, a division of Ask Jeeves, Inc., today announced an expanded alliance with Position Technologies (Position Tech). The agreement serves to help marketers reach a highly targeted audience through inclusion in Teoma's growing search index.
FAST'S AlltheWeb Unveils New, Streamlined User Interface
Fast Search & Transfer (FAST) today unveiled a cleaner and more streamlined look to its popular search showcase site, AlltheWeb.com.
Google Builds Largest Ad Program
Google today announced its online advertising program – comprising more than 100,000 advertisers worldwide – is the largest and fastest growing in the industry. The company today also announced a new content-targeted advertising service that extends advertiser reach and makes web pages more useful by replacing untargeted ads with relevant sponsored links.
InfoSpace Announces Availability of Bulk Search Inclusion Program
Today InfoSpace, Inc. announced the availability of its Bulk Search Inclusion program. The new program provides medium-to-large online businesses, those with more than 500 URLs, or Search Engine Marketing (SEM) organizations and advertising agencies that represent clients of this size the ability to promote those Web sites.
Google to Provide Search for Disney Websites
Walt Disney Internet Group and Google today announced an agreement through which Google will provide several Disney web properties with Google's search technology and sponsored links. Google's web-wide search results and sponsored links are available now to Go.com visitors. Additionally, Google will power site-specific searches and provide sponsored links on Disney.com, Movies.com and FamilyFun.com beginning in the Spring.
Yahoo en espaÑol Launches Kid-Friendly Yahoo Para NiÑos
Yahoo en espaÑol, a Spanish-language Internet portal, today announced the launch of Yahoo Para NiÑos, a special stand-alone section for children that includes a directory of child-friendly internet sites, interactive games and educational tools for parents and teachers.
Dogs Roam the Streets to Find Missing Dogpile.com Mascot
Today, in the first half of a heroic two-day campaign to find beloved meta-search engine Dogpile.com mascot "Arfie," several of his canine companions pounded the pavement in five major U.S. cities to spread the word of a $20,000 reward for the missing animated Dalmatian dog.
FindWhat.com Announces AdAnalyzer
FindWhat.com today announced the launch of a AdAnalyzer, a post-click analytical tool that gives advertisers complete control over the success of their online advertising campaign with FindWhat.com by showing the actual return on investment (ROI) by keyword and by campaign.
LookSmart Announces Community Additions to Directory Surpass 250,000 Listings Mark Worldwide
LookSmart today announced that Zeal's community of volunteers has now contributed more than 250,000 high quality, non-commercial listings to its Web directory.
Yahoo and Inktomi Announce Completion of Acquisition
Yahoo Inc. and Inktomi Corp. today announced the completion of Yahoo's acquisition of Inktomi.
FindWhat.com Announces its New Campaign Scheduler
FindWhat.com today announced the launch of a helpful new feature-FindWhat.com Campaign Scheduler that allows FindWhat.com advertisers to schedule when their FindWhat.com campaigns will run.
AdPile Free Online Shopping Search Software Launched
AdPile Corporation today announced the availability of an innovative free software utility that helps online shoppers easily find multiple vendors of products and services of their interest and comparison-shop online. AdPile searches for users' keywords through multiple search engine databases simultaneously, collates a targeted list of advertisers of products and services matching users' interests, and presents this collection of web links in the form of a single, well-organized web page.
FAST Selected By NTT-X Of Japan To Power Multimedia Search
Fast Search & Transfer (FAST) announced today that NTT-X, Inc., one of Japan's leading Internet service providers, has selected FAST to power the multimedia searching capabilities on its search engine portal site, goo.
Searches at Meta-Search Engine WebCrawler Grow 47 Percent Since Removal of Pop-Up and Banner Advertising
Since removing pop-up and banner advertising in late July 2002, searches at WebCrawler have grown 47 percent, according to internal statistics.
Correction: Popout Prism
Commenting on yesterday's SearchDay article about Popout Prism, Tracy Kugelman of the Palo Alto Research Center (PARC) wrote:
"I did not want your readers to think [Popout Prism” is a full application. It is a demonstration within a web browser of better searching capabilities that others can develop.
"Popout prism is part of Enhanced thumbnail which can provide better visual capabilities for searching within large repositories of documents. This technology is available to license from PARC."
Tracy also noted that the research group has spun out of Xerox and has incorporated under the name Palo Alto Research Center (PARC), a subsidiary company.
NOTE: Article links often change. In case of a bad link, use the publication's search facility, which most have, and search for the headline.
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