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SearchDay: SEO Issues with Global Expansion

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Search Engine Watch Experts Columns

Search Engine Watch Expert - Aaron Shear
Aaron
Shear
SEO Issues with Global Expansion
» BIG BIZ: Big brands and large enterprises using search in the marketing mix
When a U.S.-based company expands globally, they typically spend little or no time with their expansion plans overseas. Big business is commonly lost with their overseas Web sites.
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Search Engine Watch Expert - Mark Jackson
Mark
Jackson
Domain Strategies for Search Engine Optimization
» AU NATURAL: Organic search engine optimization strategy and tactics
You're optimizing your Web site. You're working on building links to your site. But are you paying attention to your domain name strategy? Yes, your domain name strategy.
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News from the Search Engine Watch Blog

Yahoo! Mobile Expands Partnerships in Asian/Pacific Region
Posted by Nathania Johnson Jun 17, 2008

Playing on their popularity in the region, Yahoo! Mobile has announced the expansion of its search and advertising partnerships with Asia/Pacific companies. Yahoo! has scored 5 new partnerships with mobile operators agreeing to include oneSearch in their mobile search offering. Over 60 oneSearch partnerships have been developed over the past ...
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It's Official: Weiner to Leave Yahoo
Posted by Nathania Johnson Jun 17, 2008

Last week, rumors were rampant that Yahoo's Network Division Executive Vice President, Jeff Weiner, would be leaving the Sunnyvale search engine. The news is now official, with an announcement of Weiner's new role as an Executive in Residence at Accel Partners and Greylock Partners, two venture capitalist firms. Weiner will split ...
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SEMPO Holding 'Great Debate' on Agency or In House
Posted by Frank Watson Jun 17, 2008

If you are in or near New York Wednesday you may want to stop by Stich to see SEMPO's first 'Great Debate' - and I am on one of the sides (has not been determined since I have both backgrounds). RSVP here if interested. There will be a solid turn out of ...
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Microsoft to Build Search Technology Center in Europe
Posted by Nathania Johnson Jun 17, 2008

Ever since the Yahoo! acquisition deal fell through, many have wondered what Microsoft will do to make headway in the search market. Shortly after, they launched Cashback, which seemed to indicate a dedication to build search internally. Then Bill Gates said that one of his post-retirement projects would be seach. ...
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Former Search Technologist and Yahoo Investor Mark Nelson Supports Icahn
Posted by Nathania Johnson Jun 16, 2008

Even though Carl Icahn has said the Yahoo-Google deal might have merit, former search technologist Mark Nelson has announced his support for Icahn's proxy board, according to Barron's. Nelson founded search technology company Ovid Technologies and sold it to Wolters Kluwer for $200 million in 1998. Today, Nelson is a partner ...
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SEMPO Institute to Develop Career Opportunities for Young Chicagoans
Posted by Nathania Johnson Jun 17, 2008

The SEMPO Institute is teaming with SIM Partners and i.c. stars to create search marketing career opportunities for young adults in Chicago. The president of SIM Partners, Jon Schepke, sits on the board of the SEMPO Institute. His company has been working with i.c. stars for over four years. â””As co-chair ...
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Associated Press Wants To Set Rules For Blog Usage
Posted by Frank Watson Jun 17, 2008

Seems the Associated Press wants to meet with members of the blogging community to set rules for how their content is used online, following the 'interaction' between AP and the Drudge Retort over usage. AP had sent a letter to the Drudge Retort - part of the larger Drudge Report group ...
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iWidgets Launches Public Beta, Makes Widget Development Easier
Posted by Nathania Johnson Jun 17, 2008

To compete in social media or with open source search applications, widget development is key. But it can be costly if you don't know what you're doing. iWidgets is demystifying the widget development process by launching their platform into public beta. The service is free to use and brings widget ...
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Planet Google: How One Company is Transforming Our Lives: Sold!
Posted by Kevin Heisler Jun 17, 2008

The most talked-about book in the search engine industry was just bought by Atlantic Books' editor-in-chief Ravi Mirchandani. He bought the investigation into internet superpower Google by New York Times columnist Randall Stross. Planet Google: How One Company is Transforming Our Lives looks at the companyâ””s story so far ...
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Gary Price of ResourceShelf Wins SLA President's Citation
Posted by Kevin Heisler Jun 17, 2008

The former news editor of Search Engine Watch just won one of the nation's most prestigious awards granted to library professionals at the annual Special Libraries Association (SLA) conference in Seattle. Gary Price, the founder of ResourceShelf and a former executive with search engine Ask.com, won the first Presidentâ””s Citation, granted ...
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Search Engine Watch Forum Discussions

The Barebones Basics of SEO Services
Posted by Marcia
There are a lot of "theories" going around, but what are the fundamental basics of SEO that every site owner has to look at?
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Search: The next five years
Posted by Mike Grehan
As personalized search begins to get more traction, search engines will be able to get a much better picture of the end user search behavior. And then they will be able to tailor results according to the preferred vertical/content type.
» Join the discussion...

Out-of-Stock Product Pages: Redirect or Not Redirect?
Posted by Deano1976
I work for an online cycle shop who keep all our discontinued product pages online, so that people can see the stats of their old bike, if they ever needed to go back view it again. This causes a problem on search engines because the web pages of the older â””discontinuedâ”” version of products generally ranks higher than the web pages of the newer versions of the same product, which we have in stock and want to sell.
» Join the discussion...


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