IndustrySearchDay | Bing Is More than Just a Live Search Rebrand

SearchDay | Bing Is More than Just a Live Search Rebrand

Today's search engine marketing news and opinion: Bing: What to Expect (Hint: It's More Than Just a Live Search Rebrand); Google Sitelinks for Directory-Level Pages; Ranking in Local Listings; and more.

Today’s Top Story:

Bing: What to Expect (Hint: It’s More Than Just a Live Search Rebrand)
Posted by Nathania Johnson May 29, 2009

Yes, Microsoft’s Bing is a rebranding of Live Search, but there are added features which make it a whole new search engine from the software giant. What’s being carried over from Live Search include the homepage images with hotspots, deep links, Instant Answers, xRank and a slew of features on the …
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Search Engine Watch Experts Columns

SEW Expert - Chris Boggs Chris
Boggs
Google Sitelinks for Directory-Level Pages
More SEW EXPERTS: SEM CROSSFIRE SEW EXPERTS: SEM CROSSFIRE
Monitoring important directory levels of a domain should become an immediate strategy consideration for all large companies performing SEO, not to mention anyone with a site that has the structure and authority to merit sitelinks at the root domain.
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SEW Expert - Gregg Stewart Gregg
Stewart
Ranking in Local Listings
More SEW EXPERTS: LOCAL & MOBILE SEARCH SEW EXPERTS: LOCAL & MOBILE SEARCH
Why are local listings important? It’s all about consumer usage. With so many consumers seeking local listing information, it’s vital that advertisers with local entities proactively manage and improve their listings’ accuracy to help gain favorable positions.
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News from the Search Engine Watch Blog

Microsoft Teams Up with Tech Partners for Social Networking Enterprise Solution
Posted by Nathania Johnson May 29, 2009

Microsoft has teamed up with Telligent and speakTECH to form the Social Enterprise Alliance. Via the Alliance comes an enterprise social networking solution for manufacturing and consumer goods sectors companies. The Social Enterprise Solution is designed to be a robust solution, integrated with a company’s site instead of than simply copying …
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Omniture Launches Facebook Analytics Solution
Posted by Nathania Johnson May 29, 2009

Omniture has created a new tool designed to measure the success of Facebook applications. Dubbed App Measurement for Facebook, it utilizes the reporting capabilities of the company’s online analytics solution SiteCatalyst. With App Measurement for Facebook, marketers can view users by how many members they have, see which parts of the …
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Nice to meet you Chandler Bing ‘BING!’, Great apartment Chandler Bing ‘BING!’
Posted by Nathania Johnson May 29, 2009

It seems like every time we talk he wants to say my name, so that when he gets to my last name he can exaggerate the bing. BING!” – Chandler Bing on Friends It’s not like Microsoft didn’t know what was coming. Choosing a name like Bing for their new search …
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Google Book Settlement Raises Eyebrows in Europe
Posted by Nathania Johnson May 29, 2009

Google’s book settlement in the US is not sitting well with some in Europe. As a result, the EU is commissioning a study on the affects of the settlement on European authors. The deal that Google made with the Authors Guild and the Association of American Publishers (AAP) includes European …
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Lyrics, Free Downloads are Among McAfee’s Most Dangerous Searches
Posted by Nathania Johnson May 29, 2009

Security technology company McAfee has identified the world’s most dangerous search terms. They searched 2,600 keywords culled from several of the top keyword lists from sources such as search engines and Hitwise. They then ranked them based on risky downloads, browser exploits, email practices, phishing, excessive popups, and linking practices. …
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Dossett Departs Yahoo! After Just Six Months
Posted by Nathania Johnson May 29, 2009

Jeff Dossett joined Yahoo! last fall but recently gave his resignation. The reason for the departure is personal, according to BoomTown. Dossett’s responsibilities have been assumed by Vertical Audience Experiences head Jimmy Pitaro and Search & Social Applications Tim Mayer. Dossett originally replaced Scott Moore and Al Warms. Previously, Dossett worked at …
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Home Buyers More Likely to Search Online than Newspapers for Open House Listings
Posted by Nathania Johnson May 29, 2009

Trulia is releasing home buying search data from a Harris Interactive-commissioned survey. When looking for open house information, home buyers search: 62% online 53% info from real estate agents 36% neighborhood signs 31% newspapers and local flyers “The real estate section of the weekend newspaper is no longer the go-to resource for open houses,” said …
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Search Engine Watch Forum Discussions

Will Bing,com be your next Search Engine? May 29, 2009
Microsoft launches Bing.com as its new search engine and states that new search engine has a number of innovative features. It is expected as to see some changes in search industry and it’s for sure competing with Google is almost impossible in the short term 😎 More about bing http://blog.searchenginewatch.com/090528-214637 …
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Effects of Proxy Server and Domain TLD May 27, 2009
Hi Friends, Let say I have an ecommerce portal and I would like to target a site in US and Europe market and my server is located in India. So do I need to create proxy servers in US and Europe to get better rankings in international markets. As I think …
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Google has launched few more options….. May 25, 2009
As you may know that Google has launched few more options to Manage its SERPs under the link called Show options on the top of the SERPs. The option for Reviews under “Show Options” will present you the reveiws for your query but my question to Google is that how one …
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