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Top 10 Search Terms in 10 Categories, March 2008

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Below, the top 10 search terms by search volume. Data are provided by Hitwise.

Top 10 Search Terms by Category, Four Weeks Ending March 29, 2008 (%)
IT and Internet Automotive Manufacturers
Search Term Search Volume Search Term Search Volume
paypal 6.86 toyota 2.07
paypal.com 1.53 honda 1.92
mapquest.com 1.00 nissan 1.42
pay pal 0.72 ford 1.07
www.paypal.com 0.61 harley davidson 0.88
experian 0.54 chevrolet 0.86
people search 0.49 dodge 0.85
intelius 0.47 honda motorcycles 0.84
paypal account 0.39 hyundai 0.78
mapquest 0.31 suzuki 0.78
Movies Net Communities and Chat
Search Term Search Volume Search Term Search Volume
netflix 2.07 myspace 6.06
imdb 1.29 myspace.com 2.74
blockbuster 0.64 craigslist 2.60
movies 0.55 youtube 1.76
netflix.com 0.43 www.myspace.com 1.31
fandango 0.43 facebook 0.82
hollywood video 0.26 my space 0.75
regal cinemas 0.24 you tube 0.66
blockbuster.com 0.24 craigs list 0.62
www.netflix.com 0.20 youtube.com 0.37
Food and Beverage Brands and Manufacturers Pharmaceutical and Medical Products
Search Term Search Volume Search Term Search Volume
pizza hut 2.86 viagra 0.47
pepsistuff.com 1.06 lexapro 0.35
starbucks 0.86 alli 0.35
mcdonalds 0.77 phentermine 0.28
subway 0.60 levaquin 0.27
candystand 0.52 lyrica 0.27
pepsi stuff 0.49 cymbalta 0.26
dominos pizza 0.49 flu symptoms 0.26
drpepper.com 0.48 chantix 0.25
panera bread 0.43 zoloft 0.25
Blogs and Personal Web Sites Broadcast Media
Search Term Search Volume Search Term Search Volume
myspace 0.40 cnn 2.92
yahoo 360 0.35 fox news 1.59
perez hilton 0.31 msnbc 1.21
la salette journey 0.20 cnn.com 1.02
360 0.17 news 0.80
myspace surveys 0.16 bbc news 0.67
area codes 0.16 cnn news 0.57
yahoo360 0.15 abc news 0.52
perezhilton.com 0.14 ksl.com 0.36
myspace.com 0.13 foxnews.com 0.35
Shopping Rewards and
Directories
Travel Destinations and Accommodations
Search Term Search Volume Search Term Search Volume
coupons 0.24 hotels.com 0.52
consumer reports 0.20 disney world 0.30
mycokerewards.com 0.16 holiday inn 0.25
free stuff 0.13 disneyland 0.23
free samples 0.11 trip advisor 0.23
my coke rewards 0.10 hotels 0.20
mycokerewards 0.09 motel 6 0.17
grocery coupons 0.09 las vegas 0.14
shopzilla 0.06 hampton inn 0.13
consumer report 0.06 holiday inn express 0.13
Hitwise logo
View: Top 10 Search Terms by Category, Four Weeks Ending February 28, 2008

Hitwise, a subsidiary of Experian, monitors how more than 25 million Internet users, including 10 million in the United States, interact with over one million Web sites across more than 160 industry categories. It collects Internet usage information through a combination of ISP data partnerships and opt-in panels. Data are collected in accordance with local and international privacy legislation and are audited by PricewaterhouseCoopers.


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