Last October, Google provided the ability to target ads locally by 210 designated market areas in the United States. Now that program has been expanded, allowing ads to be targeted more tightly by regions or cities in the US.
In addition, local targeting can now also be done outside the US in Canada, the UK, Germany, France, Spain, Italy and the Netherlands.
Know your Ambiguous Customer: Effective Multi-Channel Tracking
Wednesday, June 5 at 1pm ET - Learn why a move from the "batch and blast" email approach enables better conversations with your customers.
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