What's going on in the search industry? Find out here, with these links to some of the latest topics being discussed in our own Search Engine Watch Forums, and other search marketing forums across the Web:
Google Introduces Pay Per Action Beta
Webmaster World
"Pay-per-action advertising is a new pricing model that allows you to pay only for completed actions that you define, such as a lead, a sale, or a pageview, after a user has clicked on your ad on a publisher's site. Is it me, or does that sound like an affiliate program model?"
New Ad Format on Google AdWords
Search Engine Watch Forums
"Did anyone notice that Google has snuck in a new ad format - the Text Link Ad - along with the announcement of their new pay per action ad model?"
My Blog Log - Why Am I Doing This?
Cre8asite Forums
"I signed up for MyBlogLog, but I'm not really sure what else I am supposed to do with it."
Dear adCenter Newbie, You Need to Know...
Digital Point Forums
"I'm looking at opening an adCenter account to promote a new site. What is your best advice to this shameless newb?"
Business.com and Page Rank
High Rankings Forum
"The page most relevant has PR 0. But two levels up with PR of 3 is just one that fits, but is more broad. So that's the trade off."
Can You Be Penalized for Being "Too Successful"?
Webmaster World
"I own three sites in one niche that are showing up on page 1 in Google. Can I potentially be penalized for being "too successful", for hogging too much space on page 1 of a SERP? "
What to Look for in a SEO Firm?
Search Engine Watch Forums
"My company has narrowed down our SEO firm search and I want to put together a grid to compare the different firms. What are some things I should be looking for"
What are the Top Ten SEO Tips/Techniques?
Digital Point Forums
"Can anyone tell me the top 10 SEO tips/techniques to get ranking in Google."
Search Headlines
We report the top search marketing news daily at the Search Engine Watch Blog. You'll find more news from around the Web below.
- Wasting Time or Clearly Incompetent - The SEO Consulting Debate, SEOmoz
- SEO for AJAX, Johnon.com
- Ultimate Web Analytics Comparison Resources, Web Analytics World
- Internal Linking Strategy: SEO Self Reflection, Reality SEO
- Linkbait is about Creating the Spectacle, Cornwall SEO
- Measuring Competitors’ Advantages, SEO Theory
- Why Michael Gray Hates SEO Bloggers, Cape Cod SEO
- 12 Quick Site Architecture Tips, Ramblings About SEO
- Google's New Text Link Ad Unit, Search Engine Roundtable
- 11 Key Take Aways from Elite Retreat Posts, Search Marketing Standard
- Google Tests a New Design for the Homepage, Google Operating System
- 5 Reasons to Attend Search Engine Strategies NYC, Online Marketing Blog
- Crowdsourcing: A Million Heads are Better than One, Read/Write Web
- The world's first carbon free search engine, Picsearch
- Second Search Engine Marketing Scholarship Contest Launches, Marketing Pilgrim
- Web analytics seers peer into the crystal ball, Web Analytics Association
Editor's note: A special thanks to Peter Da Vanzo and John Scott of v7n for their help in compiling the Search Engine Forums Spotlight.
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